Group 1: Ecological Development - The Mentougou District will strictly adhere to ecological protection red lines and enhance air pollution prevention and water ecological governance [1] - The district aims to consolidate achievements in the China Mountain Water Project and National Forest City construction, while promoting a garden city themed around the city flower, the rose [1] - Flood prevention projects, including mountain channel governance and the creation of pocket reservoirs, are set to be completed before the flood season [1] Group 2: Industrial Development - Mentougou District is focusing on the artificial intelligence industry, aiming to establish the "Beijing West Smart Valley" as an industrial IP [2] - The district plans to accelerate the transformation of scientific and technological achievements and implement initiatives like "AI+" and "Audio-Visual+" [2] - A regional brand "Beijing West Blessed Land Mentougou" will be created, enhancing cultural tourism and integrating various sectors [2] Group 3: Urban and Rural Construction - The district will implement the "Hundred-Thousand Project" to promote picturesque rural construction and enhance rural tourism through a collaborative model [3] - Key urban areas will be developed as demonstration zones, focusing on the right bank of the Yongding River and surrounding regions [3] - The district will complete post-disaster reconstruction of relocated villages and explore new business models driven by outdoor sports and digital entertainment [3]

Core Points - The Beijing Mentougou District has launched a new regional brand called "Jingxi Fudi" to enhance its cultural and tourism appeal [1][3] - The brand launch includes a new logo, promotional video, cultural tourism slogans, and a series of creative products [1][3] - The district aims to attract investment and promote its rich cultural heritage and natural resources [8] Group 1: Brand Launch - The "Jingxi Fudi" brand was unveiled at a promotional event, showcasing the district's cultural depth and development vitality [1][3] - The brand features five thematic areas: ecological resources, ancient villages and temples, cultural heritage, and international events [3] Group 2: Cultural Elements - Mentougou is highlighted as a region rich in cultural resources, with significant elements related to "fortune" [3] - The district's promotional video integrates five "fortune" themes: natural beauty, cultural richness, spiritual well-being, livability, and development [3] Group 3: Promotional Activities - The district introduced hand-drawn maps of ancient villages, temples, and five premium travel routes, including scenic cycling paths [5] - The first batch of "Jingxi Fuli" products, such as fortune-themed badges and toys, was showcased at the recent China International Fair for Trade in Services [5][8] Group 4: Investment Invitation - The district's leadership has extended an invitation for businesses and individuals to invest and establish a presence in Mentougou [8]

Core Viewpoint - The "Jingxi Fudi Mentougou" exhibition at the 2025 China International Service Trade Fair showcases the integration of local cultural resources and tourism, highlighting the latest achievements in cultural and tourism development in Mentougou District, Beijing [1][4]. Group 1: Exhibition Highlights - The exhibition features five main sections: "Eat in Fudi," "Stay in Fudi," "Travel in Fudi," "Shop in Fudi," and "Enjoy in Fudi," which incorporate local cultural elements such as "glazed art" and "ancient road culture" [1]. - The design of the exhibition area reflects traditional architectural styles, with a space of 113 square meters that combines elements like the ancient road's historical significance and the royal glazed tiles [3]. Group 2: Interactive Experiences - The "Fubao," a cultural and creative product inspired by the North China leopard, made its debut at the fair, allowing visitors to engage with the plush toy and participate in interactive activities [3]. - An interactive experience area features multiple smart terminals acting as guides for visitors, providing comprehensive information on local attractions and experiences in Mentougou [3]. Group 3: Cultural Heritage and Development - The Deputy Director of the Mentougou District Publicity Department emphasized the area's rich cultural resources and the ongoing efforts to enhance the brand recognition and reputation of "Jingxi Fudi Mentougou" through the integration of various industries [4]. - The district aims to promote coordinated development across multiple sectors, including culture, tourism, agriculture, forestry, commerce, sports, and education, to drive high-quality transformation [4].