Workflow
侨海华韵文旅项目
icon
Search documents
金融杠杆撬动文旅转型 侨乡开平绽放“新活力”
Core Viewpoint - The cultural tourism industry in Kaiping, Guangdong is transitioning from "scenic tourism" to "all-area tourism," supported by innovative financial services to promote the integration of cultural heritage and tourism [1][2][3]. Group 1: Financial Support and Investment - Postal Savings Bank of Kaiping issued a fixed asset loan of 140 million yuan (approximately 20 million USD) for the "Qiaohai Huayun" cultural tourism project, with a 15-year term [1][3]. - The bank has introduced innovative credit models to address the long investment cycles and slow returns typical of cultural tourism projects, providing long-term, favorable financing solutions [3]. Group 2: Tourism Development and Growth - The local government is leveraging "Overseas Chinese culture + World Heritage culture" to enhance tourism resources, aiming to establish a demonstration zone for all-area tourism [2][3]. - In the first half of the year, the tourism-related business volume in Kaiping grew by over 20% year-on-year, indicating a sustained increase in industry momentum [2][3]. - The "Qiaohai Huayun" night economy project is expected to increase visitor stay duration by over 40%, stimulating related sectors such as dining and accommodation [2]. Group 3: Future Projections - By 2024, Kaiping is projected to receive over 8 million tourists, with tourism revenue expected to grow by 35% year-on-year, and the contribution of the cultural tourism industry to GDP is anticipated to rise to 12% [3].