2025年8月17日，泰山酒业2025省酒泰山品牌山东行暨泰酒三千座国宝金条小窖形象发布在山东潍坊盛大举行，这场以泰山平安文化为魂的沉浸式品牌盛 宴，开创秦风雅韵品鉴新范式，正式吹响全面布局山东市场的号角。现场编钟雅乐交织现代光影，一场重塑鲁酒格局的省酒崛起大戏恢弘启幕。 现场，山东省白酒协会会长姜祖模高度评价泰山酒业以"品质坚守+文化创新"双轮驱动打破鲁酒发展瓶颈，展现省酒泰山，接待世界的行业担当；山东省糖 酒副食品商业协会会长薛剑锐高度认同"省酒泰山，接待世界"的品牌定位，对"省酒工程，走遍山东"的品牌行动热烈支持；山东省食品工业协会原会长、首 席专家郭友武高度赞誉泰山酒业坚持长期主义，正引领鲁酒从"山东标杆"向"中国名酒"跨越发展。 省酒工程正式启航，省酒泰山持续领跑 泰山酒业集团董事长张铭新表示：泰山酒业已经做好了战略准备、品牌准备、产品准备、营销准备，省酒工程全面启动，巩固并扩大"省酒泰山"的领先优 势。本次盛会，正式发布了凝聚着泰山酒业新80年的发展蓝图——省酒工程，意味着泰山酒业将以最大诚意、最强力度，做深、做透、做强山东市场，实现 山东市场无盲区的深度覆盖，成为当之无愧的"山东人自己的酒"，成 ...

Core Viewpoint - The event marked the 80th anniversary of Taishan Liquor, highlighting its commitment to high-quality development and brand enhancement in the Chinese liquor industry [1][20]. Group 1: Event Overview - The 80th anniversary celebration of Taishan Liquor was held on May 9, 2025, in Tai'an, Shandong, with nearly a thousand attendees including government officials, distributors, suppliers, and media [1]. - Key leaders from various organizations delivered important speeches, emphasizing the significance of Taishan Liquor in revitalizing Shandong's liquor industry [4][5]. Group 2: Brand and Product Strategy - Taishan Liquor announced the launch of its new product matrix "One Pillar and Three Dragons," which includes high-end brands like Tai 30, aiming to establish a strong market presence [10][12]. - The "One Pillar" product, Tai 30, is a premium liquor made from 30-year-old base liquor, emphasizing its unique fermentation process and flavor profile [12][14]. Group 3: Cultural and Quality Commitment - Taishan Liquor positions itself as a cultural symbol, with its slogan "Want Peace, Drink Taishan," reflecting its commitment to quality and cultural heritage [8][17]. - The company has established a reputation for high-quality products, with its unique production method using the "National Treasure Gold Bar Small Cellar," recognized as the world's largest solid-state liquor production facility [15][17]. Group 4: Marketing and Future Plans - The company is restructuring its marketing strategy to enhance service quality and build a collaborative marketing organization, aiming to strengthen its market position [18][20]. - Taishan Liquor aims to rank second among Chinese liquor brands, collaborating with a brand strategy company to drive sustainable high-quality development [23].