Core Viewpoint - The event marked the 80th anniversary of Taishan Liquor, highlighting its commitment to high-quality development and brand enhancement in the Chinese liquor industry [1][20]. Group 1: Event Overview - The 80th anniversary celebration of Taishan Liquor was held on May 9, 2025, in Tai'an, Shandong, with nearly a thousand attendees including government officials, distributors, suppliers, and media [1]. - Key leaders from various organizations delivered important speeches, emphasizing the significance of Taishan Liquor in revitalizing Shandong's liquor industry [4][5]. Group 2: Brand and Product Strategy - Taishan Liquor announced the launch of its new product matrix "One Pillar and Three Dragons," which includes high-end brands like Tai 30, aiming to establish a strong market presence [10][12]. - The "One Pillar" product, Tai 30, is a premium liquor made from 30-year-old base liquor, emphasizing its unique fermentation process and flavor profile [12][14]. Group 3: Cultural and Quality Commitment - Taishan Liquor positions itself as a cultural symbol, with its slogan "Want Peace, Drink Taishan," reflecting its commitment to quality and cultural heritage [8][17]. - The company has established a reputation for high-quality products, with its unique production method using the "National Treasure Gold Bar Small Cellar," recognized as the world's largest solid-state liquor production facility [15][17]. Group 4: Marketing and Future Plans - The company is restructuring its marketing strategy to enhance service quality and build a collaborative marketing organization, aiming to strengthen its market position [18][20]. - Taishan Liquor aims to rank second among Chinese liquor brands, collaborating with a brand strategy company to drive sustainable high-quality development [23].

作为鲁酒领军品牌，泰山酒业始终以匠心传承为根、文化赋能为魂。"儒风泰山（儒圣）"凭借泰山文化底蕴与创新酿造工艺，以醇厚口感与高端设计赢得 消费者口碑，成为品质与情怀兼具的鲁酒标杆。金乡县合鑫副食部深耕区域市场，以诚信服务与高效运营构建厂商共赢生态，此次获评印证泰山酒业渠道 管理的卓越成效。 二、深耕行业盛会，彰显鲁酒龙头地位 一、泰山酒业斩获双项殊荣 4月20日，2025年山东省糖酒会在淄博圆满收官。泰山酒业以卓越品质与诚信经营斩获两大奖项：核心产品"儒风泰山（儒圣）"摘得"山东省最受消费者喜 爱的鲁酒品牌"；战略合作伙伴—金乡县合鑫副食部（泰山酒业推荐）荣膺"山东省最守诚信鲁酒经销商"；彰显了企业"产品+渠道"双轮驱动的硬核实力。 4月18日—20日，由山东省糖酒副食品商业协会主办的2025年第90届山东省糖酒商品交易会在淄博会展中心盛大举行。作为鲁酒行业的领军企业，泰山酒 业集团股份有限公司以"想平安 喝泰山"为主题，携旗下明星产品强势亮相B馆B-03展位，全方位展示企业成立80周年的发展成就与品牌焕新成果，成为本 届糖酒会的焦点之一。山东省糖酒副食品商业协会会长薛剑锐曾表示，"泰山酒业是目前唯一能够走出 ...