随着首都机场新一轮免税店运营招标的启动，中国重要机场免税项目的竞争格局也在重塑。 上海浦东机场和虹桥机场的出入境免税店，都要换招牌了。 与此同时，上海机场在另一份公告中透露，将与杜福睿和中免集团分别设立免税合资公司，上海机场均 占49%股份，而合资公司将作为经营上海机场免税店的载体。这意味着，上海机场未来不仅可以获 得"免税租金"收入，还将分红免税店的运营收益。 "免税市场的竞争格局在变化，机场也在转变策略，通过大幅下调扣点率来让利免税店运营商做大免税 销售额，再通过成立合资公司实现双赢。"上海机场一位内部人士对记者分析。 记者注意到，最近几年，来自免税销售等非航业务的收入，是上海机场净利润贡献的一个重要原因。疫 情前上海机场与日上签署的免税店经营权转让合同中，扣点率一度达到42.5%，不过在2023年两家签署 的补充协议中，已经大幅下调了扣点率。 上海机场（600009.SH）今日公告称，12月17日与中免集团及杜福睿签订免税经营权转让合同，后两者 成为上海机场三个航站楼进出境免税店新的运营人。 其中，中免集团拿下上海浦东国际机场T2航站楼及S2卫星厅国际区域，以及上海虹桥国际机场T1航站 楼国际区域两个标 ...

Core Viewpoint - The recent bidding results for the duty-free shop franchise rights at Shanghai Airport indicate a significant shift in the competitive landscape, with major players like Dufry and China Duty Free Group winning the contracts, while the incumbent operator, Sunrise Duty Free (Shanghai), lost out due to lack of support from its major shareholder [1][2][4]. Group 1: Bidding Results - The bidding for the duty-free shop franchise at Shanghai Airport for the next eight years was won by Dufry and China Duty Free Group, marking a notable change in operators [1][2]. - China Duty Free Group secured the operational rights for two segments at Shanghai Pudong International Airport and one segment at Shanghai Hongqiao International Airport, while Dufry won the rights for another segment at Pudong [2][4]. Group 2: Sunrise Duty Free's Exit - Sunrise Duty Free (Shanghai) was unable to secure a renewal of its franchise due to the lack of support from its major shareholder, China Duty Free Group, which holds approximately 51% of Sunrise [2][4]. - The board of Sunrise, influenced by China Duty Free Group, voted against participating in the bidding process [4]. Group 3: Changes in Revenue Model - The new bidding results indicate a shift in the revenue model for Shanghai Airport, moving from a high fixed rent and sales commission structure to a model based on a fixed monthly fee plus a lower commission rate [5][6]. - The fixed monthly fees for the winning bids are set at 3,141 RMB per square meter for Pudong T1 and T2, and 2,827 RMB per square meter for Hongqiao T1, with commission rates ranging from 8% to 24% [5][6]. Group 4: Market Competition Dynamics - The competitive landscape for duty-free sales is changing, with increased pressure from cross-border e-commerce platforms and new entrants in the market, leading to a decrease in profit margins for traditional duty-free operators [8][9]. - The profit margins for products sold in duty-free shops have significantly decreased, with the gross margin for perfumes and cosmetics dropping from over 50% to around 20% [8][9].