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邓魁峰作答黑麋峰
Xin Lang Cai Jing· 2026-02-06 21:01
Core Viewpoint - The transformation of Heimi Peak into a popular tourist destination is driven by strategic planning and community engagement, led by the appointed "Rural CEO," Deng Kuifeng, who utilizes his marketing experience to promote local resources and culture [1][2][3]. Group 1: Development Strategy - In 2024, Changsha's Wangcheng District initiated the recruitment of "Rural CEOs" to enhance rural management through professional talent [2]. - Deng Kuifeng, with a background in real estate, was selected to oversee the development of tourism in the Heimi Peak area, which includes three villages [2][3]. - He identified the area's strengths and weaknesses, coining the phrase "eight have, eight lack" to summarize the potential for development in tourism and agriculture [3]. Group 2: Community Engagement - Deng Kuifeng focused on building trust with local villagers through dialogue and understanding their needs, which was crucial for his role as a "Rural CEO" [3][4]. - He organized events like the "Qixi Meteor Shower Music Festival," which successfully attracted over a thousand visitors, showcasing the potential of local tourism [5][6]. Group 3: Marketing and Promotion - By integrating urban elements into rural events, Deng created unique experiences that appealed to a broader audience, leading to significant increases in visitor numbers during festivals [6][7]. - The "Golden Autumn Tourism Festival" attracted over 100,000 visitors in 2024, generating more than 10 million yuan in tourism revenue [6][7]. Group 4: Sustainable Development - Deng Kuifeng proposed differentiated development strategies for the three villages, focusing on their unique cultural and natural resources to avoid competition and enhance collaboration [9][10]. - The introduction of online sales and marketing strategies, including live-streaming agricultural products, has diversified income sources for local farmers [10].
“95后带四代人来赶集”,这个“八角大集”火了!
Xin Hua She· 2026-02-06 03:02
荆门"八角大集"航拍画面。新华社记者 邓楠 摄当年的繁华,在这个清晨,再次被唤醒:350多个摊位,在5000平米的广场次第铺开,像一条蜿蜒的五彩长 龙。农家蔬菜带着露水的清冽,手工"非遗雪枣"散着醉人的甜香,土色土味的特色摊位玲琅满目,叫卖声、还价声与孩童的嬉闹声交织成鲜活的晨曲。 "快,大娘这儿的菜新鲜,咱买些回去。"城区来的年轻人蔡晓辉告诉记者,前日在网上看了大集预告,特意带着家人来"打卡"。75岁的大娘简明英,坐在竹 筐旁。刚采摘的胡萝卜、白菜、香菜还带着泥土气,在晨光照耀下泛着光泽。"以前种菜,老两口够吃就好。现在有了大集,种得多些呢。"她笑着说。 02:07 新华社武汉2月6日电(记者闫睿、邓楠)"今天,你们准备买点啥乡土货?""土鸡土鸭土鳝鱼,家里来客,要张罗一桌好饭!""淘点新鲜菜,吃顿'八宝 席'"……早上六点半,晨光微露,开往湖北荆门市东宝区子陵铺镇八角村的"公交专线"上,乡亲们你一言我一语地讨论着"扫货清单",憧憬着周末的美好生 活。 车轮碾过乡间公路,浓郁的乡土气息扑面而来,半个多小时后,公交车稳稳停在八角村文化广场。在有着"中国之中"之称的荆门,八角村是有名的菜篮子 村,因守着古建筑文 ...
村播妇联激活乡村振兴“她力量”
Xin Lang Cai Jing· 2026-02-02 20:06
Core Viewpoint - The Inner Mongolia Women's Federation has successfully implemented a "village broadcasting" model to empower rural women through e-commerce, enhancing their income and contributing to rural revitalization [1][2][10]. Group 1: E-commerce Development - Since 2025, the "village broadcasting" initiative has led to over 3,000 orders and sales exceeding 200,000 yuan, with an average income increase of over 2,700 yuan per person [1]. - The model has established 120 village broadcasting federations across 103 banners and counties in Inner Mongolia, achieving full coverage [1]. Group 2: Empowerment and Training - The initiative addresses common challenges faced by rural women, such as lack of skills, resources, and market access, by providing platforms, fostering collaboration, and enhancing capabilities [2]. - In Baotou City, the local Women's Federation has facilitated training and resource sharing, resulting in significant sales of local products, such as 3,000 kg of potatoes sold in just one week [4][5]. Group 3: Innovative Organizational Structures - The Keshiketeng Banner Women's Federation has developed a "1+1+N" mentorship model, pairing experts and experienced broadcasters with new entrants to provide tailored growth plans [6]. - The federation has also created a "1+N+X" organizational system to streamline resources and support for new broadcasters, significantly improving their sales performance [9]. Group 4: Future Goals and Expansion - The Women's Federation aims to enhance the "Chaleco Sisters" brand and focus on high-quality development through policy support, financial assistance, and brand cultivation [10]. - Future plans include not only selling agricultural products but also showcasing local culture and cuisine through live broadcasts, thereby attracting more visitors to the region [10].