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良品铺子2025年前三季度营收41.40亿元 数字化降本增效成效显著
Zheng Quan Ri Bao Wang· 2025-10-29 13:15
本报讯 (记者李万晨曦)10月29日晚,良品铺子(603719)股份有限公司(以下简称"良品铺子")披 露2025年第三季度报告。当前休闲零食行业进入深度调整期,良品铺子以长期思维直面变局,持续深 化"一品一链"产业生态体系,着力走出差异化发展道路;公司业绩短期承压,2025年前三季度实现营业 收入41.40亿元,归母净利润亏损1.22亿元。 展望四季度,良品铺子将继续深化"一品一链"战略,依托数字化提效与爆款产品势能,夯实内功以应对 行业挑战,持续创造价值。 良品铺子数字化转型成效持续显现。2025年7月,武汉市数据局发布全市第二批10个高质量数据集应用 典型案例,良品铺子"门店动态补货决策数据集"位列其中,揭示了数据要素赋能实体经济的巨大潜 力。"门店动态补货决策数据集"的全面上线,将采购决策时间从3天缩短至0.9天,紧急补货响应提速; 同时,滞销商品库存占比下降,过期损耗减少,畅销品占比提升,系统应用仅半年已节约大额仓储物流 成本。 在门店渠道,良品铺子聚焦现有门店效能提升,深化本地生活平台合作以提高获客能力。以淘宝闪购平 台为例,2025年9月数据显示,接入平台仅4个月订单量增长285%,新客占比提升 ...
良品铺子前三季度营收41亿元数字化降本增效成效显现
Xin Lang Cai Jing· 2025-10-29 12:08
Core Viewpoint - The company reported a significant decline in revenue and incurred a net loss in the first three quarters of 2025, while emphasizing its strategic initiatives to enhance product value and digital transformation [1] Financial Performance - For the first three quarters of 2025, the company achieved an operating income of 4.14 billion yuan, representing a year-on-year decrease of 24.45% [1] - The net profit attributable to the parent company was a loss of 122 million yuan [1] Strategic Initiatives - The company is implementing the "One Product, One Chain" strategy, focusing on raw material traceability to visualize the value of quality ingredients [1] - The company is leveraging differentiated products and utilizing appetite-driven, scenario-based short videos and graphic content to boost product sales [1] Digital Transformation - The company's digital transformation efforts are showing results, with its "Store Dynamic Replenishment Decision Dataset" being selected as one of the top 10 high-quality data application cases by the Wuhan Municipal Data Bureau in July 2025 [1] - The full implementation of this technology is expected to enhance procurement efficiency [1] Future Outlook - Looking ahead to the fourth quarter, the company plans to deepen its "One Product, One Chain" strategy, relying on digital efficiency improvements and the momentum of popular products to strengthen its internal capabilities and create ongoing value [1]