Core Perspective - The article highlights the innovative cross-disciplinary approach of jade carving master Ma Rui, who integrates traditional craftsmanship with modern commercial and educational practices, demonstrating that traditional heritage can align with contemporary society and provide a model for diverse development for contemporary artists [1][9]. Group 1: Cross-Industry Collaborations - Ma Rui's exploration of cross-industry collaborations is exemplified by his partnerships with commercial brands, such as the collaboration with Nokia's VERTU to create a custom phone named after NBA star Yao Ming, incorporating jade carving elements into the design, enhancing cultural value and aesthetic appreciation [3][6]. - Another collaboration with GAC Toyota's Camry illustrates the shared values of craftsmanship, where Ma Rui's pursuit of precision in jade carving aligns with the brand's commitment to quality, promoting a shared philosophy of "craftsmanship creates quality goods" [3][4]. Group 2: Educational Contributions - In the educational sector, Ma Rui serves as a guest lecturer at Shanghai Jiao Tong University and Shanghai Vocational School of Arts, integrating the concept of "moral education" into craft education, emphasizing the importance of nurturing young talent in traditional craftsmanship [6][7]. - He focuses on practical skills such as jade selection, carving, and polishing while fostering students' innovative thinking and cultural literacy, believing that education is fundamental to the living inheritance of traditional crafts [6][7]. Group 3: Academic Research and Theoretical Contributions - Ma Rui's dual focus on academic research and artistic practice is evident in his role as vice president of the Shanghai Gemstone Industry Association, where he translates practical experiences into theoretical frameworks, such as his upcoming publication on jade art, which aims to fill gaps in contemporary jade carving theory [7][9]. - His proposed "three-dimensional evaluation system" for jade carving places equal importance on material, craftsmanship, and philosophical value, showcasing the direct influence of theoretical research on practical artistry [9].