来源：中国新闻网 七月的风裹挟着期待与忐忑，送出一封封高考录取通知书的同时，也宣告着青春的下一站即将启程。对 于无数学子而言，这不仅是梦想的兑现，更是人生第一次真正的远行——离开熟悉的家乡，告别父母的 庇护，独自奔赴陌生的城市。 行李箱里装的是父母的牵挂，而行囊之外，还有现实的问题需要面对：第一张离家的机票、第一笔远行 的路费、第一次独立生活的开销……这些"人生第一次"的背后，或许需要一份贴心的支持。 中国银行推出的"中行惠出游·暑期季"活动，为即将踏上求学之路的学子提供专属优惠——机票折扣、 出行补贴、便捷换汇，更多灵活便捷的助学金融服务，让远行的脚步更轻盈，让父母的担忧更少一些。 因为每一次飞翔，都值得一个温暖的起点。 出行优惠，助力人生第一张机票 这个夏天，属于青春的旅行即将启程！无论是毕业季的难忘之旅，还是奔赴新学校的探索之行，中国银 行为大学生们提供专属旅行优惠，为你的第一次远行保驾护航！ 智慧金融，让校园生活更便捷 学海扬帆，朝夕争驰。为优化在校学生的日常金融体验，中行提供了长城高校学生卡服务，在校期间免 收借记卡年费、首次开卡工本费、挂失手续费等多项费用，同时在中国银行ATM办理存取款、转账等 ...

Group 1 - The core viewpoint of the articles highlights the proactive measures taken by the Industrial and Commercial Bank of China (ICBC) Shaanxi Branch to enhance consumer finance, focusing on expanding commodity consumption and developing service consumption [1] - As of the end of March, the total personal consumer loan balance exceeded 12 billion yuan, and credit card loan balance surpassed 15 billion yuan, with credit card consumption amounting to over 10 billion yuan and installment transactions nearing 2.4 billion yuan, positioning the bank at the forefront of the financial industry in Shaanxi Province [1] - The bank has actively engaged in various sectors such as automotive, home appliances, home decoration, education, and maternal and infant care, collaborating with merchants and e-commerce platforms to launch consumer installment services, leading the province in automotive loan disbursement [1] Group 2 - The bank has responded to government initiatives by launching consumer voucher activities, including a "trade-in" program for home appliances and a promotion for 3C digital products, resulting in over 9 million yuan in consumption driven by an investment of over 700,000 yuan [1] - ICBC Shaanxi has adjusted its consumer loan policies in line with national directives, increasing the internet loan limit to 300,000 yuan, the self-payment limit to 500,000 yuan, and extending the maximum term for personal consumer loans to 7 years [1] - The bank is innovating large-amount, long-term consumer credit products for specific scenarios, such as loans for individual businesses, veterans, and students, while enhancing customer experience through automated review and approval processes using big data [2]