Core Insights - The commercial real estate sector is transitioning to a data-driven and experience-oriented operational model, moving beyond traditional competition factors like location and brand [2] - Visualization platforms for commercial complexes are emerging as essential tools for "smart operations," integrating IoT, big data, AI, and 3D modeling to enhance operational management [2][10] Group 1: Visualization Platform Development - A mature visualization platform evolves through three levels: situational awareness, insight analysis, and intelligent collaboration [3][6] - The first level focuses on situational awareness, providing a comprehensive view of the operational environment, including space, foot traffic, vehicle flow, and equipment status [3] - The second level emphasizes insight analysis, utilizing data analytics to understand consumer behavior, tenant performance, and predictive analytics for future trends [4][5] - The third level represents intelligent collaboration, automating processes such as inspections, energy management, and emergency response [6][7] Group 2: Challenges in Implementation - The development of visualization platforms faces challenges such as data silos, technology selection, and the need for deep business understanding to create effective algorithms [8] - Organizations must also navigate the transformation of management processes and workforce adaptation to leverage data tools effectively [8] Group 3: Future Prospects - The ultimate goal of visualization platforms extends beyond individual project efficiency, aiming to integrate with urban smart systems and create a consumer metaverse [9] - These platforms can enhance asset management and financial value by providing standardized and trustworthy operational data for investment decisions [9][10] - Successful implementation of these platforms will transform commercial complexes into intelligent entities that deliver exceptional value to consumers, tenants, and investors [10]