上海楼市中，具备热销标签的项目并不少见，但能够持续吸引市场目光，并形成稳定口碑的则屈指可数。位于张江科学城核心区的国贸中国铁建·西派海 上，无疑是其中一个备受关注的范本。"五开五罄"的战绩，成就了上海内中环高端住宅的超级样本。 西派海上实景图 （本照片经电脑合成，一切以实际为准） 市场人士指出，西派海上的热度并非偶然。其背后，是两大世界500强央国企——中国铁建地产与国贸地产的深度携手，为项目奠定了坚实的信任基石。 更为核心的是，在市场热度之下，是项目对"产品力"本身的回归与聚焦。它集成了中国铁建TOP级"西派系"与国贸地产旗舰"天琴系"的双重基因，这种"只 定制，不复制"的产品理念，使其从诞生之初就显示出与众不同的定位。 在品牌与地段的光环之外，究竟是怎样的产品内核，能够持续赢得张江高知客群的青睐，并构筑起其穿越市场周期的硬核实力？ 产品力样本 两大产品基因融合从双500强承诺到国际认证的价值兑现 西派海上的产品力，首先根植于一份坚实的承诺。在当下市场环境中，由中国铁建与国贸地产两大世界500强央国企联袂打造，其意义远超强强联合的品 牌叠加。这更像是一份实力与担当的信用背书，它将抽象的品牌信誉，转化为可感知 ...

Core Viewpoint - China Railway Construction Real Estate Group (CRCRE) successfully acquired a residential land parcel in Songjiang New City for a total price of 2.471 billion yuan, with a premium rate of 20.44% during the fourth batch of land auctions in Shanghai [1] Group 1: Land Acquisition Details - The land parcel, designated as SJC10006 unit C03A-04, has a transfer area of 42,480.63 square meters and a planned construction area of 97,705.45 square meters, with a floor area ratio of 2.3 [2] - The starting price for the land was 2.052 billion yuan, with a starting floor price of 21,000 yuan per square meter, and a stop price of 2.6673 billion yuan, corresponding to a premium rate of 30% [2] - The final transaction price was 25,288 yuan per square meter, which is approximately 14% lower than the floor price of a nearby land parcel sold three years ago [2] Group 2: Financial Performance - In 2024, CRCRE reported total revenue of 46.646 billion yuan, a decrease of 26.3% year-on-year, and a net profit of 1.242 billion yuan, down 7.7% year-on-year [5] - The company's net profit attributable to shareholders was approximately 539,590 yuan, reflecting a significant decline of 95.42% year-on-year [5] - As of the end of 2024, CRCRE's total assets amounted to 223.408 billion yuan, a decrease of 4.42% year-on-year, while total liabilities were 173.924 billion yuan, down 6.12% year-on-year [5] Group 3: Project Performance - CRCRE's projects in Shanghai include several in suburban areas, with the Xipai Haishang project being its first in the inner ring of Shanghai [4] - The Xipai Haishang project performed well, with a subscription rate of 248% during a recent sales event [3] - Conversely, the Donglai No. 1 project has seen no sales since its launch last year, indicating challenges in the current market [3]

Group 1 - The Shanghai new housing market is experiencing strong sales across multiple projects [1] - "Chao Ming Dong Fang" by Greentown in Xuhui Binjiang is witnessing a surge in subscriptions [1] - "Fei Yun Yue Fu" in the Pudong New Area has 160 residential units with 509 groups registered, resulting in a subscription rate of approximately 318% [1] - "Guomao China Railway Construction·Xi Pai Hai Shang" has launched 82 residential units with over 190 groups subscribed, achieving a subscription rate of 232% [1]