Core Insights - The cultural and tourism market is experiencing significant growth during the "May Day" holiday, with various regions launching diverse tourism products and enhancing service quality through technology integration [1][2][4] Group 1: Market Trends - There is a notable increase in long-distance travel bookings, with cross-city travel orders accounting for 90% of the total on the first day of the holiday, indicating a shift towards longer trips compared to previous holidays [4] - The demand for county and rural tourism is surging, with county tourism orders increasing by nearly 20% and rural tourism orders growing over 40% compared to the same period last year [4][7] - The entry of international tourists is also on the rise, with inbound travel orders increasing by 141% on the first day of the holiday [2] Group 2: Consumer Experience - The integration of artificial intelligence in travel planning is enhancing the tourist experience, providing personalized information and real-time translation services [3] - Immersive tourism experiences are gaining popularity, with events like "Drunken Tour Long Song" in Shaoxing attracting large crowds through the use of light and shadow technology [6][7] - Cultural experiences are being enriched through the combination of traditional heritage and modern tourism demands, as seen in various local events and exhibitions [4][5] Group 3: Regional Highlights - In Haining, Zhejiang, the Salt Official Ancient City saw near-full occupancy in accommodations, showcasing the area's appeal for cultural tourism [2] - The "Cultural and Tourism Integration" initiative is exemplified by events in Jining, Shandong, where traditional art forms are being showcased alongside modern tourism activities [4] - Non-material cultural heritage is being leveraged to create unique tourism products, attracting visitors to experience local traditions [5]