Core Insights - The founder and chairman of Ximai Foods, Xie Qingkui, emphasizes the importance of maintaining a calm mindset and a strong sense of responsibility in the face of uncertainty, stating that he is committed to creating greater value for shareholders through hard work [1][3]. Company Performance - Ximai Foods has shown continuous growth, with revenue increasing by over 18% and net profit rising by over 22% year-on-year in the first half of 2025 [3]. - The company aims to simplify operations to promote growth, focusing on customer and market-centric strategies while avoiding formalism [3]. Strategic Initiatives - Ximai Foods has established a new health technology company to focus on the research, production, and sales of health foods, marking a significant part of its strategic layout [4]. - The company has launched a health strategy aimed at creating a new growth curve beyond oatmeal, with a focus on "medicinal food integration and biological fermentation" [5][6]. Partnerships and Collaborations - Ximai Foods has formed a strategic partnership with Yiyangsheng Group to establish an innovation research center, enhancing the integration of fermentation technology in health food applications [6]. - The collaboration aims to explore the medicinal food and traditional Chinese health market, targeting a new market worth hundreds of billions [7]. Succession Planning - Xie Qingkui is open to various succession options, including family members, non-family members, or professional managers, as long as they can strengthen and pass on the Ximai brand [8]. - The company has appointed Sun Hongyan, a cultivated internal manager, as the new general manager, reflecting a commitment to internal talent development [8].

【导读】谢庆奎：企业家最重要的是要保持平和的心态，不急不躁地向前走 见习记者 郑俊婷 75 岁，对于很多人来说，正是颐养天年、含饴弄孙的时候。但对于 西麦食品创始人、董事长 谢 庆 奎来说，他的大健康事业初露峥嵘， 7 5 岁正是 " 撸起袖子加油干 " 的时 候。 在接受中国基金报记者专访当天， 谢庆奎 刚忙完 江苏西麦二期竣工投产 仪式。当他在台上 喊出 " 用三年时间再造一个宿迁新西麦 " 时，铿锵有力而又中气十足的话语引得台下阵阵喝 彩。在此之前，谢庆奎已马不停蹄地转了一周。他不是在考察市场，就是在出差的路上，甚 至数个凌晨，他挑灯夜战，为出席本次活动的嘉宾准备书法礼品。 在 这个充满不确定性的时代， " 躺平 " 成了许多人的选择。一位 75 岁的老人，为何反而比 年轻人更有干劲 ？面对记者这一疑问， 谢庆奎 略加思考后表示，这些年通过修炼信仰和自 西麦食品创始人、董事长 谢庆奎 律，自己维持了平和的心态，在责任感和使命感的驱使下，还有很长的路要走。 " 我一生最骄傲的事有两件，一是将燕麦这一健康谷物带给亿万名中国消费者，二是拒绝外资 收购，守住了西麦这一民族品牌。现在， 西 麦的新增长曲 线 —— ...