Core Viewpoint - Consumption is identified as the "main engine" driving economic growth, playing a crucial role in expanding domestic demand [1] Group 1: Forum and Platform Introduction - The third "Xin·New" brand high-quality development forum was hosted by CITIC Bank to boost consumer confidence and market vitality [1] - CITIC Bank introduced the "Da Ke Zhen Xuan" sales empowerment platform, which aims to leverage the advantages of the CITIC Group's "finance + industry" model to enhance consumer goods sales [1] Group 2: Platform Features and Operations - The "Da Ke Zhen Xuan" platform addresses previous challenges in customer marketing by focusing on "three unifications": unified sales empowerment channels, unified sales empowerment access, and unified sales data collection [2] - The platform has onboarded nearly 30 consumer goods companies, offering over 300 products, with more than 2,200 registered users and nearly 10,000 orders, generating sales of nearly 500,000 yuan within six months [1][2] Group 3: Future Plans and Strategic Goals - CITIC Bank plans to expand the platform's coverage and product variety, conducting promotional activities and events to stimulate consumption and upgrade consumption structure [2] - The bank aims to respond to customer needs through a "finance + consumption" dual-drive model, reinforcing its commitment to national strategies and customer growth [2]

Core Insights - The forum titled "信·新" focused on high-quality brand development and consumer confidence, gathering representatives from various sectors to explore new paths for enhancing consumption ecology [1] Group 1: Platform Overview - The "大客甄选" sales empowerment platform was introduced by CITIC Bank, leveraging the group's "finance + industry" model to provide quality domestic products for employees and key clients [1] - Within six months of its launch, the platform has onboarded nearly 30 consumer goods companies, offering over 300 products, with more than 2,200 registered users and nearly 10,000 orders, generating sales of nearly 500,000 yuan [1] Group 2: Operational Strategy - The platform addresses previous marketing challenges by establishing a unified operational system focused on three core aspects: unified sales empowerment channels, unified sales access criteria, and unified sales data collection [2] - The platform aims to tap into regional product resources across various categories, including food and beverages, daily necessities, beauty products, health supplements, digital products, and cultural tourism, to meet diverse employee needs [2] Group 3: Future Plans - CITIC Bank plans to expand the platform's reach and product variety, conducting promotional activities and offline events to stimulate consumption and upgrade consumption structure [2] - The bank emphasizes its commitment to national strategies and customer growth, aiming to inject financial momentum into high-quality economic development through a "finance + consumption" dual-drive model [2]