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合资燃油车集体“开窍”,杀回“智能化”牌桌
Tai Mei Ti A P P· 2025-11-26 04:16
Core Insights - Traditional fuel vehicles are shedding the label of being "non-intelligent" as they integrate advanced driving technologies, indicating a shift in the market dynamics towards smarter fuel vehicles [2][4][5] - Despite the rise of electric vehicles, fuel cars still hold a significant market share, with 49.9% in China and over 70% globally, suggesting that the competition for smart features is not exclusive to electric vehicles [4][5][6] Group 1: Market Trends - In the first ten months of this year, domestic sales of traditional fuel vehicles in China saw a 0.6% year-on-year increase, totaling 11.143 million units, indicating a stable demand amidst fierce competition [2] - Major automakers are launching high-level intelligent driving features in fuel vehicles, with models like Dongfeng Nissan's Teana and GAC Toyota's new-generation RAV4 priced around 150,000 yuan [2][6] Group 2: Technological Challenges - The complexity of traditional fuel vehicle architectures poses significant challenges for achieving smart capabilities, as their distributed electronic systems hinder efficient data processing and real-time communication [3][9] - The power supply and heat dissipation requirements for intelligent driving systems exceed the capabilities of traditional low-voltage platforms, creating additional barriers to integration [3][9] Group 3: Innovations and Strategies - Automakers are innovating their electronic architectures to support advanced driving features, with models like Audi A5L and GAC Toyota's new RAV4 adopting centralized domain control systems to enhance performance [4][6] - The trend of reducing prices for intelligent fuel vehicles is evident, with models like Audi A5L starting at 286,800 yuan, significantly lower than comparable electric vehicles, reflecting cost optimization strategies [6][7] Group 4: Industry Collaboration - Partnerships with local tech firms are accelerating the smart transformation of fuel vehicles, as seen with Audi's collaboration with Huawei for the A5L and SAIC Volkswagen's work with Zhuoyue Technology [8][9] - Toyota's approach focuses on in-house development of intelligent systems, exemplified by the launch of the TSS 4.0 system in the new RAV4, enhancing its capabilities with increased sensor performance [9] Group 5: Future Outlook - The industry consensus is shifting towards the feasibility of smart features in fuel vehicles, with predictions that by 2026, fuel vehicles will widely adopt mid-level intelligent driving technologies [5][6] - The automotive market is expected to evolve beyond a binary oil-electric competition, with the focus on addressing user pain points and maintaining competitive advantages in both fuel and electric vehicle segments [9]