Market Overview - The textile and apparel sector has outperformed the broader market since August, with the textile manufacturing segment showing better performance than branded apparel [15][21] - In July, the textile manufacturing sector increased by 4.5%, while branded apparel rose by 3.2% [15][21] - Key companies leading the gains include 361 Degrees (29.9%), Crystal International (26.8%), Tianhong International (25.0%), and Bailong Oriental (15.9%) [15] Brand Apparel Insights - Retail sales of clothing in June grew by 1.9% year-on-year, but the growth rate slowed down due to the Dragon Boat Festival holiday and the pre-promotion of the 618 shopping festival [2] - E-commerce sales saw a decline across various categories in June, with sportswear down by 17%, outdoor apparel by 2%, and home textiles by 24% [2] - Notable brand performances include Lululemon (48%) and Decathlon (76%) showing strong growth in their respective categories [2] Textile Manufacturing Insights - Vietnam's textile exports accelerated in July, with a month-on-month growth rate of 16.7%, while footwear exports turned positive at 4.5% [3] - China's textile exports showed no significant improvement in June, with textiles down by 1.6% and footwear down by 4.0% year-on-year [3] - The impact of currency fluctuations and tariffs on revenue has been noted, with companies like Ru Hong experiencing stable performance despite tariff pressures [3] Mid-Year Earnings Forecast - Bailong Oriental expects a net profit growth of 50.21% to 75.97% year-on-year for the first half of 2025, driven by strong order volumes and improved capacity utilization [4] - Tianhong International anticipates a net profit increase of approximately 60% for the same period, benefiting from improved sales and financial structure [4] Policy Impact on Consumer Demand - The introduction of a child-rearing subsidy policy is expected to boost demand in the baby and children's market, with a yearly subsidy of 3600 yuan for eligible children under three starting from January 2025 [4][7] - Companies like Sturdy Medical, which offers high-quality cotton products, are likely to benefit from this policy [7] Investment Recommendations - Focus on brands with growth potential and limited tariff impacts, such as Anta Sports, Xtep International, and 361 Degrees, which are expected to perform well in the current market environment [7][8] - In textile manufacturing, companies with low exposure to U.S. tariffs and high profit margins, such as Shenzhou International and Huayi Group, are recommended for investment [8]