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历史经典产业再创经典
Xin Hua Wang· 2025-07-20 02:54
Core Insights - The historical classic industry in Zhejiang is experiencing a revival, with a reported revenue of 33.187 billion yuan in Q1, reflecting a year-on-year growth of 6.17% [1] - The industry is focusing on integrating traditional products into modern lifestyles to attract younger consumers [3][5] Group 1: Industry Performance - Zhejiang's historical classic industry achieved a revenue of 33.187 billion yuan in Q1, marking a 6.17% increase year-on-year [1] - The province has cultivated a total of 252 historical classic old brand names [1] Group 2: Consumer Engagement - The industry is shifting from highbrow to more accessible products, exemplified by the success of the portable Qingci cup, which sold over 1,000 sets in one night [3] - Dragon Spring Sword has redefined its products by creating emotional connections with consumers through the concept of "Six Swords of Life" [4] - The yellow wine industry is innovating with new products like sparkling yellow wine and flavored variants to appeal to younger demographics [5] Group 3: Innovation and Modernization - The industry faces challenges due to a predominance of small workshops, with over 90% of market players being individual or family-run businesses [8] - Zhejiang is addressing these challenges by implementing standardization and scientific production methods in traditional industries [9] - The province is also focusing on talent development, with over 2,800 professionals trained annually in traditional industry fields [9] Group 4: Digital Transformation - The historical classic industry is undergoing digital transformation, with significant investments in projects exceeding 1 billion yuan, totaling 17.91 billion yuan across 109 key projects [10] - The government is launching initiatives to enhance collaboration between various stakeholders in the industry, aiming to establish a high-level development framework by 2027 [10]
民间杂技演员的24小时
Hu Xiu· 2025-05-29 08:41
台上十分钟,台下十年功。你可能会惊羡于聚光灯下民间杂技演员的精彩演出,为一个个高难度动作喝彩。可你曾见过,民间杂技演员幕后的24小时? 早晨七点半,房间亮起微弱的灯光。为着即将到来的演出,谷梦冉会提早准备演出妆容。她虽然只有十岁,但已经能够熟练地对着小镜子拈起粉扑,将脸 上的粉底块均匀拍开。 一 同一时刻在化妆的还有李秋涵。粉底上脸前,李秋涵习惯性先在虎口处拍拍粉扑。脸颊是她关注的重点部位,粉底之下是前段时间刚留下的一小片痘印。 两位小女孩杂技演出所需的化妆品和饰品以及日常护肤品都被装在这个敞开的化妆包里。化妆包是女孩们在外演出必不可少的装备,此次也跟随着她们跨 越1600多公里,从河南周口来到了广东茂名。 化完妆,李秋涵与谷梦冉来到院子里练习早功。院子靠墙处有一个不大的四角小方桌,两个女孩会在上面压腿。压腿往往是早功的第一项,也是热身环 节,帮助后续的软功练习。冬季的早晨还有些寒冷,两人都穿上了外套。 练完压腿,两个女孩的软功练习从靠着桌子转移到了地上的绿色软垫。李秋涵平躺在软垫上,谷梦冉坐在她的左腿以固定,谷风光将她的右腿举过头顶。 在这过程中,李秋涵的两条腿必须保持全程伸直,才能保证自己的柔韧得到充分练 ...