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一汽成大疆车载业务最大股东?即将牵手大众出海欧洲?
电动车公社· 2025-10-07 16:05
Core Viewpoint - The acquisition of a 35.8% stake in Zhaoyu Technology by FAW (China First Automobile Works) positions it as the largest shareholder, indicating a strategic move towards enhancing its capabilities in advanced driver-assistance systems (ADAS) [1][2][5]. Group 1: Acquisition Details - FAW plans to increase its investment and acquire a 35.8% stake in Zhaoyu Technology, while New Territory will hold 34.85%, leading to joint control of Zhaoyu [1][2]. - Zhaoyu Technology, originally part of DJI's automotive project, specializes in ADAS and was spun off from DJI in 2023 [3][5]. Group 2: Market Position and Strategy - Zhaoyu Technology aims to disrupt the market by offering competitive pricing for its ADAS solutions, with products priced just over 100,000 yuan, which is significantly lower than competitors [10][11]. - The company utilizes a cost-effective approach by developing its own core sensors, allowing it to maintain a competitive edge in pricing while delivering advanced functionalities [15][17][31]. Group 3: Technological Development - Zhaoyu has evolved from a pure vision system to integrating a three-eye system and laser radar, enhancing the safety and functionality of its ADAS offerings [28][30]. - The company’s strategy includes allowing car manufacturers to choose their own driving chips, which reduces development costs and increases flexibility for clients [34][36]. Group 4: Future Prospects - The partnership with FAW is seen as a strategic move to secure future development paths and collaboration opportunities, especially as the automotive industry shifts towards self-developed solutions [44][50]. - Zhaoyu is expanding its presence in the European market, leveraging its relationship with major clients like Volkswagen to establish a foothold and adapt its offerings to local needs [62][63].