Group 1 - The core viewpoint of the article is that the company is adapting to the K-shaped consumption trend by launching high-cost performance products under the Fule brand, actively participating in market competition [1] - In the first half of the year, the sales volume of high-cost performance products, represented by the Fule brand, reached approximately 10,000 tons [1] - The high-cost performance products operate through new brands, new customers, and new channels, supplementing the company's existing brands and products, and bringing in new growth [1]

格隆汇8月13日丨双汇发展(000895.SZ)于近期投资者调研中表示，为迎合K字型消费趋势，公司推出了 富乐品牌等高性价比产品，积极参与市场竞争，上半年公司以富乐品牌为代表的高性价比产品销量约1 万吨。高性价比产品以新品牌、新客户、新渠道等模式运作，对公司品牌和产品形成补充，为公司带来 新增量。 ...