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北京商业集中放量,八大新项目抢滩“双节”消费市场
Xin Jing Bao· 2025-09-30 15:00
Group 1 - The National Day and Mid-Autumn Festival holiday is a peak season for tourism consumption, with a significant supply surge in Beijing's commercial real estate market just before the holidays [1] - Six major projects, including Ruilai Plaza in Fangshan District and Weigong·Fanghua in Haidian District, are set to enter the market, injecting new vitality into Beijing's consumer market [1][2] - New projects are strategically opening before the holiday to capitalize on the expected high foot traffic, aiming for a strong start [2] Group 2 - The new projects cater to diverse consumer groups, with Datuanli Commercial Street targeting local residents and business people, while World Square in Daxing District focuses on airport-related services [2] - The trend towards "non-standard" and "thematic" commercial spaces is emerging, with projects like Station Park and Weibo IN emphasizing unique community and cultural experiences [3] - Station Park features over 20 first stores, including IKEA's community ordering center, while Weibo IN targets the "Z generation" with a focus on esports and pop culture [3] Group 3 - Established shopping centers are responding to new project openings by hosting major exhibitions and launching new stores to attract holiday shoppers [4] - Chaoyang Joy City is featuring exclusive exhibitions and new concept stores during the holiday, while other centers are offering immersive experiences and new product launches [4] Group 4 - The vibrant consumption market during the holiday is attributed to the accelerated integration of various business and cultural tourism sectors in Beijing [5] - Over 500 unique consumption activities have been launched citywide, enhancing the festive atmosphere and driving consumer engagement [5] - The concentration of new commercial projects and the revitalization of mature shopping districts are expected to boost holiday consumption and enhance Beijing's status as an international consumption center [5]
回天地区将添公园式商业空间
Bei Jing Ri Bao Ke Hu Duan· 2025-05-06 21:19
Core Insights - The "Little Station Park" is set to open this autumn in the Huitian area, designed as a multifunctional space combining park, shopping mall, and community activities, catering to residents' daily needs [1][2] - The project features nearly 100 brands, with over 15 being first stores in Changping and more than 30 being regional first stores and flagship community stores [1] - The development emphasizes community public space over traditional retail, with over 80% of the area dedicated to dining and lifestyle experiences [1] Group 1 - The park is seamlessly connected to the subway Line 8, enhancing accessibility for visitors [1] - The design includes various thematic spaces, public exhibitions, outdoor seating, and relaxation areas, prioritizing community engagement [1][2] - The interior features a park-like atrium and public art gallery, with a "dopamine" pocket park in the outdoor square [1] Group 2 - The park will host Beijing's first IKEA design ordering center and the Breeze Market supermarket, along with family-friendly amenities such as a children's bookstore and indoor playground [2] - A pet-friendly commercial space will be created in collaboration with the first Mars Pet Supermarket in Changping, catering to pet owners [2] - Regular community cultural events will be organized post-opening, including art exhibitions, pet meetups, and neighborhood concerts, reinforcing its role as a community hub [2]