Core Viewpoint - The new U.S. tariff policy is significantly impacting domestic product supply, leading to widespread price increases across various consumer goods in the U.S. market [1] E-commerce Price Surge - Amazon sellers have raised prices on popular items such as diapers, refrigerator magnets, and necklaces due to increased import costs, with an average price increase of 29% across various categories [2] - SmartScout reported that 930 products on Amazon have seen price hikes since April 9, although Amazon claims this represents less than 1% of their total products [2] - Fast fashion giant Shein has also increased prices on items sold in the U.S., with some products seeing price hikes as high as 377%, particularly in the beauty and health categories [4][5] Pharmaceutical Price Increases - The U.S. pharmaceutical sector is facing a price surge, with a report indicating that a 25% tariff on imported drugs could raise annual drug costs by nearly $51 billion, leading to a maximum price increase of 12.9% [6] - The U.S. relies on imported drugs for over 50% of its pharmaceutical needs, with the import scale projected to reach $203 billion in 2023 [6] Impact on Major Corporations - Major companies like Amazon are adjusting their revenue forecasts due to the increased costs from tariffs, with Amazon's stock price dropping 15% this year [9] - Unilever reported a 1.7% average price increase in Q1 2025, while PepsiCo and Nestlé have also raised prices on their products due to rising costs from tariffs and commodity prices [10] - Small businesses are particularly vulnerable to these tariff-induced cost increases, with warnings that continued pressure could lead to a wave of retail bankruptcies [10]