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跨越速运董事长胡海建:拒绝低价厮杀,用品质赢得长期信赖
Sou Hu Cai Jing· 2025-10-16 04:34
Core Insights - The chairman of KuaYue Express, Hu Haijian, emphasizes that true logistics competitiveness lies in the ability to solve customer problems at critical moments rather than engaging in price wars [1][3] - KuaYue Express has established a sustainable development direction by winning long-term customer trust through quality service [1][3] Group 1: Business Strategy - KuaYue Express has abandoned low-price competition from its inception and focused on service upgrades to provide high cost-performance "optimal solutions" instead of merely the "lowest price" [3][5] - The company has targeted the high-end air cargo market, launching three major cross-province time-sensitive products: "Same Day Delivery, Next Day Delivery, and Day After Delivery," along with a commitment to "refund shipping fees if not delivered on time," pioneering the "timely express delivery" concept in the industry [3][5] Group 2: Service Differentiation - KuaYue Express has enhanced personalized and differentiated service offerings, including "24/7 year-round pickup and delivery," dedicated customer service managers for real-time responses, and value-added services such as smart reminders, precise appointments, full insurance, and free loading and unloading [5] - These meticulous initiatives have significantly improved customer satisfaction and brand loyalty, effectively making "service" the strongest competitive advantage for KuaYue Express [5] Group 3: Industry Positioning - Under Hu Haijian's strategic leadership, KuaYue Express adheres to a customer-centric development philosophy, continuously investing resources in air transport capacity, intelligent systems, and customer experience optimization [5] - The company aims to replace price competition with professional services, driving the industry towards high-quality development and moving away from internal competition [5]
跨越速运董事长胡海建巩固品牌优势,为客户创造更高的价值
Sou Hu Cai Jing· 2025-06-25 06:22
Core Viewpoint - The logistics market is increasingly competitive, with a focus on faster, smarter, and more personalized services. KuaYue Express, under the leadership of Chairman Hu Haijian, aims to enhance its brand's differentiation in efficiency, technology, and service by creating an efficient one-stop logistics solution [1]. Group 1: Service Innovations - KuaYue Express has pioneered the "limited-time express delivery" model, introducing three major cross-province time-sensitive products: "same-day delivery, next-day delivery, and day-after delivery," with a commitment to waive shipping fees if the delivery is not made on time [3]. - The company is the first in the industry to possess large unmanned cargo aircraft and has established the most comprehensive low-altitude cargo network, setting a new standard for logistics efficiency [3]. Group 2: Technological Advancements - KuaYue Express has invested nearly 1 billion in developing a new "digital system," created by 1,700 IT engineers over two years, establishing itself as a digital benchmark in the industry [5]. - The company utilizes its self-developed digital system and dynamic routing technologies to integrate multi-channel information resources, providing optimal transportation routes to ensure timely delivery [5]. Group 3: Customer Service Enhancements - KuaYue Express has established a rare "24-hour day and night pickup and delivery" service network, along with a one-on-one concierge service for customers, ensuring that customer service is available 365 days a year, 24 hours a day [5]. - The company leverages data analysis to gain insights into customer behavior and preferences, enabling it to offer more personalized service experiences that meet specific customer needs [5]. Group 4: Competitive Strategy - Under Hu Haijian's leadership, KuaYue Express continues to deepen its core competitiveness in "efficiency + technology + service," maintaining keen insights and rapid response capabilities in a constantly changing market environment [7]. - The company aims to transform every transportation experience into a continuation of trust, creating higher value for its customers [7].