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众信旅游董事长冯滨:以科技创新赋能旅游行业高质量发展
Zheng Quan Ri Bao Wang· 2025-12-17 07:14
中央经济工作会议12月10日至11日在北京举行。会议指出,坚持内需主导,建设强大国内市场。坚持创 新驱动,加紧培育壮大新动能。坚持对外开放,推动多领域合作共赢。 众信旅游(002707)集团股份有限公司(以下简称"众信旅游")董事长冯滨表示,中央经济工作会议对文 旅消费扩容、入境游提质、产业创新升级的部署精准契合行业发展需求,既划定了前行路径,又提振了 发展信心,众信旅游将坚决践行会议精神,以实际行动推动旅游业高质量发展。 具体来看,第一,面向国内游及出境游市场,众信旅游将持续强化国内游产品创新与服务升级。众信旅 游将继续推出"我的世界拼图""众信制造"等一批特色鲜明兼具品质保障的产品,进一步提升游客出游品 质。 第二,众信旅游坚持科技赋能与标准化双轨并进。随着我国科技持续发展,AI、VR等科技手段持续赋 能旅游行业高质量发展。众信旅游此前推出了全球首个沉浸式南极VR体验展,推出U护航等AI智能服 务平台,不断迈出旅游行业科技探索的脚步。 第三,面向入境游市场,众信旅游聚焦"便利化"与"国际化",重塑"中国服务"的金字招牌。2025年,众 信旅游率先引入国际清真友好酒店认证服务标准及认证资质,推动我国入境游发 ...
老人旅游旺季将至,如何货比三家避坑?攻略来了
Bei Jing Ri Bao Ke Hu Duan· 2025-08-25 02:42
Core Viewpoint - The tourism market is experiencing a seasonal decline, but it is a peak season for elderly travelers who prefer offline travel agencies and personalized services [1][3]. Group 1: Elderly Travelers' Preferences - Elderly travelers tend to trust offline travel agencies more than online platforms, often relying on familiar guides and community-based services [1][3][4]. - Many elderly individuals use online platforms primarily for information gathering, preferring to finalize bookings in person to ensure reliability [3][4][10]. - The trend shows that elderly travelers are increasingly interested in customized and slow-paced travel experiences, avoiding shopping tours and preferring in-depth exploration [4][10]. Group 2: Travel Agency Adaptations - Travel agencies are shifting their operational strategies to cater to the elderly demographic by establishing community-based outlets and offering tailored services [1][8]. - Agencies are utilizing social media and online platforms to disseminate information while maintaining a strong offline presence to build trust with older clients [9][10]. - The emergence of small travel agencies focusing on community engagement and diverse service offerings is noted, with some even selling products for elderly customers [6][8]. Group 3: Market Trends and Insights - The travel market is undergoing changes, with some new agencies opting for online models rather than traditional storefronts, reflecting a shift in consumer behavior [9][10]. - Elderly travelers are showing a preference for longer trips, with interest in destinations previously considered niche, such as Central and South America [10]. - The importance of verifying travel agency credentials and understanding service details is emphasized, particularly for elderly travelers who may be more vulnerable to misinformation [11][12].