Core Viewpoint - The resolution of content governance lies not only in responsibility allocation and technical optimization but also in shaping a healthy public opinion ecosystem. Platforms should actively guide the production and dissemination of quality content rather than merely acting as "post-deletion machines" [3][26]. Group 1: Current Governance Challenges - The central internet authority has been conducting "Clear and Bright" actions targeting misinformation from self-media, malicious marketing in short videos, and the misuse of AI technology [4]. - The responsibility boundaries of platforms have become increasingly prominent, with issues such as low violation costs for individual users and the disparity between societal expectations and governance capabilities complicating content review efforts [5][7]. - The responsibility for content review is difficult to ascertain, as platforms face significant challenges in managing vast amounts of user-generated content, which lacks the clear contractual obligations seen in e-commerce [8][9][10]. Group 2: Real-World Dilemmas - The sheer volume of content generated daily makes it nearly impossible for platforms to pre-screen all potentially harmful information, leading to a management gap [13]. - The low cost of individual violations encourages risky behavior among users, as the consequences for them are minimal compared to the significant penalties faced by merchants in e-commerce [14][15]. - There is a mismatch between the high expectations placed on platforms by society and their actual capabilities, leading to a "high responsibility, weak means" paradox [16][18]. Group 3: Path to Resolution - A shift from "single-point accountability" to "layered responsibility" is necessary, distributing accountability among individuals, platforms, and society [22]. - Increasing the cost of individual violations and enhancing traceability through improved user identification and behavior monitoring can help mitigate risks [23]. - Platforms should adopt a proactive approach to governance, focusing on "prevention" rather than "post-incident response" to reduce the spread of harmful content [25]. - The ultimate goal of governance should be to cultivate a healthy public opinion ecosystem, where quality content is promoted and becomes mainstream, rather than merely eliminating violations [26].