数字有声书

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欧美书业数据近期公布,呈现四大趋势!
Sou Hu Cai Jing· 2025-07-23 08:02
Core Insights - The publishing industry in the US, Germany, the UK, and France shows varied performance in 2024, with the US experiencing a revenue increase driven by strong performance in mass market, education, and digital publishing [1] - Germany's publishing revenue grew by 1.8% to €9.88 billion (approximately $10.4 billion), supported by a resurgence in reading among young people and growth in audiobooks [1][16] - The UK saw a slight revenue increase of 1% to £7.2 billion (approximately $9.1 billion), bolstered by strong exports and digital business [21] - France's publishing revenue declined by 1.5% to €2.902 billion (approximately $3.054 billion), attributed to the rapid growth of the second-hand book market and other factors [1][8] Group 1: Revenue Trends - US publishing revenue increased by 6.5% to $14.2 billion, primarily driven by mass market, education, and digital publishing [1] - Germany's total publishing revenue grew by 1.8% to €9.88 billion, with strong performances in fiction, children's, education, and non-fiction categories [17] - The UK publishing revenue rose by 1% to £7.2 billion, with export market revenue increasing by 3% to £4.5 billion [21] Group 2: Market Dynamics - In Germany, 57% of sold books were published over a year ago, indicating a preference for older titles amid a decline in new book releases [17] - France's new book releases decreased by 1.6% to 36,200 titles, as publishers aimed to manage market saturation and optimize inventory [10] - The UK saw a 5% increase in mass market book sales, driven by a rise in fantasy romance novels [21] Group 3: Digital Publishing Growth - The US mass market for e-books and digital audiobooks continued to grow, with digital audiobooks experiencing double-digit growth [4] - In Germany, e-book revenue saw slight growth, while audiobook revenue increased by 7.3% [4] - The UK reported a 17% increase in digital publishing revenue, with audiobook revenue surging by 31% [4][24] Group 4: Copyright Trade Changes - In France, the number of sold copyrights decreased by 2.6% to 14,300, reflecting challenges in international sales due to geopolitical factors [14] - Germany experienced a 2.2% increase in sold copyrights, with children's and fiction books being the primary categories [19] - The UK’s export market for publishing remains strong, with significant contributions from the US, Australia, and Germany [21] Group 5: Consumer Behavior - In Germany, the number of young readers aged 16-29 increased, with a notable rise in the 16-19 age group by 9.6% [18] - France's book sales volume decreased by 3.1% to 426 million copies, influenced by the growth of the second-hand book market and other factors [8] - The UK’s digital publishing revenue accounted for 48% of total revenue, indicating a shift in consumer preferences towards digital formats [24]