Investment Rating - The investment rating for the company is "Buy" (maintained) [1][19] Core Views - The company has demonstrated continuous high growth, with 2024 revenue reaching 3.263 billion yuan, a year-on-year increase of 49.94%, and a net profit of 460 million yuan, up 272.47% year-on-year [5][8] - The first quarter of 2025 saw record high revenue of 999.5 million yuan, a year-on-year increase of 52.25% and a quarter-on-quarter increase of 25.88% [5][8] - The company is benefiting from the growth in the smart wearable market, with its smart watch chip sales increasing significantly [8][9] Summary by Sections Financial Performance - In 2024, the company achieved a gross margin of 34.71%, up 0.51% year-on-year, while the gross margin for Q1 2025 was 38.47%, an increase of 5.54% year-on-year [8] - The net profit margin for 2024 was 14.11%, up 8.43% year-on-year, and for Q1 2025, it was 19.16%, an increase of 14.93% year-on-year [8] Market Position - The company has increased its market share in the smart watch segment, with revenue from smart watch and band chips reaching 1.045 billion yuan in 2024, a year-on-year growth of 116% [8] - The product structure is diversifying, with Bluetooth audio chips accounting for approximately 62% and smart watch/band chips about 32% of total revenue in 2024 [8] Product Development - The new 6nm chip, BES2800, has been mass-produced and is expected to support continued high growth for the company [9] - The BES2800 chip integrates multiple cores and low-power connectivity, enhancing performance for various smart devices [9] Future Projections - Revenue projections for 2025-2027 are 4.8 billion, 6.19 billion, and 7.594 billion yuan respectively, with corresponding net profits of 874 million, 1.182 billion, and 1.541 billion yuan [10] - The expected EPS for 2025-2027 is 7.28, 9.85, and 12.84 yuan, with PE ratios of 60.11, 44.44, and 34.09 respectively [10]