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高调的追觅造车,让我想起了赛麟汽车
Xin Lang Cai Jing· 2026-02-09 13:07
Core Viewpoint - The domestic automotive industry is at a crossroads, with the rise of new energy vehicles and the trend of "cross-border car manufacturing" attracting significant capital interest, reminiscent of past industry events [1] Group 1: Company Overview - Chasing Technology, known for its robotic vacuum cleaners, has made a high-profile entry into the automotive sector, claiming a target of "one trillion revenue in three years" and directly challenging Bugatti Veyron [4][12] - The company has announced plans to launch a luxury electric vehicle by 2027, utilizing a dual approach of "light asset modification + self-research" to quickly bring modified existing models to market while also developing its own vehicles [6][12] Group 2: Product and Design Concerns - The three SUV models showcased by Chasing Technology bear a striking resemblance to vehicles from Dongfeng Warrior, leading to discussions about potential "shell swapping," similar to past criticisms faced by other brands [8][12] - The naming of the car division as "Interstellar Travel" rather than "Chasing Automotive" raises questions about the company's seriousness, especially given its registered capital of only 1 million yuan, which may lead to perceptions of it being a shell company [10][12] Group 3: Technical and Market Challenges - The company faces skepticism regarding the legitimacy and independence of its technological advancements, particularly in transitioning from existing technologies to complex vehicle systems [14] - The ambitious revenue target of "one trillion in three years" is seen as unrealistic, even for established players like Tesla, and may be more of a strategic slogan to attract capital rather than a feasible business plan [16] Group 4: Industry Context and Future Outlook - The entry of Chasing Technology reflects the strong supply chain foundation in China and the ongoing enthusiasm in the capital market for automotive ventures, highlighting the ambition of tech companies to replicate their success in consumer electronics within the automotive industry [18] - The lessons from past failures, such as that of Saleen, emphasize the importance of solid product capabilities to support ambitious claims, suggesting that Chasing Technology's existing technological expertise in precision manufacturing and algorithms may be its most valuable asset [18][21]