Core Viewpoint - The 2025 Chengdu International Auto Show highlights the dominance of domestic brands in the Chinese automotive industry, showcasing a significant transformation characterized by electrification and intelligent technology [3][10]. Group 1: Dominance of Domestic Brands - Domestic brands have taken a leading position at the Chengdu Auto Show, with BYD prominently featuring a strong lineup of models and advanced technologies [5][10]. - Chery showcased its five brands and 31 models, emphasizing lifestyle experiences that resonate with local culture [7]. - New state-owned enterprise Changan presented a comprehensive technology matrix through collaborations with Huawei and CATL, aiming for an annual sales target of 3 million vehicles [9]. Group 2: Absence of Luxury Brands - Major luxury brands such as Rolls-Royce, Bentley, and Porsche were notably absent from the show, indicating a shift in market dynamics [9][10]. - The absence of these brands further emphasizes the rise of domestic manufacturers and their growing influence in the market [10]. Group 3: Diverse Technology Routes - The auto show featured a variety of new energy vehicle technologies, including pure electric, plug-in hybrid, and range-extended models, creating a competitive landscape [11][12]. - Significant advancements in battery technology and vehicle performance were highlighted, with models achieving impressive ranges and efficiency [11][12][13]. Group 4: Market Trends and Adaptation - The automotive market is witnessing a trend towards "scene segmentation" and "technology downscaling," with companies focusing on user-specific scenarios [15][16]. - The penetration rate of new energy vehicles has reached around 50%, indicating a stable market for both electric and traditional fuel vehicles [16]. Group 5: Industry Transformation - The Chinese automotive industry is undergoing a profound transformation, with domestic brands increasingly challenging traditional Western products [17]. - The need for brands to rebuild emotional connections with consumers has become a critical focus for all manufacturers in this evolving landscape [17].