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数字技术加持 宠物消费迎新场景
Zheng Quan Ri Bao· 2025-10-09 16:12
Core Viewpoint - The pet economy is experiencing significant growth driven by digital technology, enhancing consumer engagement and creating new market opportunities [1][2]. Group 1: Digital Consumption in Pet Economy - The Ministry of Commerce and eight other departments have issued guidelines to promote digital consumption, aiming to diversify supply and stimulate economic activity [1]. - Digital technology has permeated various aspects of the pet economy, from emotional companionship to health management and service upgrades [1]. Group 2: Rise of Smart Pet Products - The demand for smart pet products is increasing, particularly among younger pet owners who are more willing to adopt technology and have the financial means to do so [2]. - Sales data from e-commerce platforms indicate a rise in smart pet products, with prices ranging from hundreds to thousands of yuan [2]. Group 3: AI and Health Management - AI technology is transforming pet healthcare, with systems capable of diagnosing conditions with high accuracy, significantly improving diagnostic efficiency [3]. - Companies are developing comprehensive pet care solutions that include health monitoring and remote interaction capabilities [3]. Group 4: Challenges in the Industry - The pet smart industry faces challenges such as technological limitations, data privacy concerns, and market homogenization [5]. - The diversity of pet species and behaviors poses a challenge for AI model generalization, requiring extensive targeted training data [5]. - Data ownership and privacy issues remain unresolved, raising concerns about potential misuse of sensitive information [5]. Group 5: Future Outlook - Despite existing challenges, the future of the pet smart industry is promising, with experts suggesting the need for integrated AI applications to create comprehensive digital service systems for pets [5].