Investment Rating - The report does not explicitly state an investment rating for the industry Core Insights - The Beijing retail market is experiencing a transformation with the introduction of new projects and the renovation of existing ones, driven by changing consumer habits and demands [3][5] - The market is expected to see over 700,000 square meters of quality retail space launched in 2025, primarily from large-scale new projects and urban renewal initiatives [5] - The introduction of new brands, particularly first stores, is revitalizing consumer engagement in Beijing, with 960 first stores expected in 2024 and 800 in 2025 [4] Market Overview - In Q1 2025, three new projects opened in Beijing, adding 356,000 square meters of quality retail space, bringing the total shopping center stock to 1.666 million square meters [3] - Urban renewal projects are becoming the main source of quality shopping center supply, with significant upgrades in both space structure and brand offerings [3] - The trend of upgrading older retail projects is ongoing, with operators taking over and revitalizing these spaces [3] Brand Developments - High-end dining and cultural entertainment brands are particularly active, with notable first stores opening in Beijing, such as Armani Coffee and POOPOSUPER [4] - Independent shops in traditional hutongs are gaining popularity among brands, indicating a shift in consumer preferences [4] Market Outlook - The report anticipates continued support for traditional brands and cultural enterprises, with policies being introduced to promote physical bookstores [5] - Future projects are expected to increasingly incorporate cultural elements, creating distinctive commercial spaces [5] Key Market Indicators - The average rent for prime retail space in Beijing is projected at ¥2,130 per square meter per month, with a vacancy rate of 10.6% [11] - The report provides detailed statistics on various commercial districts, highlighting their stock, vacancy rates, and rental price ranges [11] Major Upcoming Projects - Several significant projects are set to open in 2025, including Beijing Shangde Yintai City and Wangfujing WellTown, contributing to the retail landscape [13]