Core Viewpoint - Gree Electric successfully conducted a "100-hour live extreme cold survival challenge" in Fuyuan, Heilongjiang Province, showcasing the heating performance of its air conditioners in temperatures as low as -25°C, emphasizing the strength of Chinese manufacturing and core technology [1][8]. Group 1: Event Overview - The event took place from December 11 to 15, 2025, in Fuyuan, known as China's coldest city, providing an ideal environment to test air conditioning performance under extreme conditions [1][9]. - Gree's live demonstration highlighted the stability of its air conditioning products, maintaining indoor temperatures around 20°C despite outdoor temperatures dropping to -25°C [2][9]. Group 2: Technology and Quality Assurance - Gree's Chairman, Dong Mingzhu, addressed the "aluminum replacing copper" issue, stating that while aluminum can be a substitute, it does not yet meet the same technical standards as copper, which is crucial for product reliability [2][10]. - Copper constitutes about 20% of the cost of air conditioners, and Gree maintains a high standard of quality assurance, including a ten-year free repair policy, to ensure product reliability [3][10]. Group 3: Brand Development and Market Strategy - Gree has transitioned from "product export" to "brand export," achieving over 70% brand recognition in international markets, with significant presence in over 190 countries [4][11]. - The company’s strategy emphasizes quality as a core component of its brand identity, which has led to a high customer trust level and a low after-sales failure rate of less than 0.02% [5][12]. Group 4: Corporate Philosophy and Market Position - Gree avoids participating in price wars within the domestic appliance industry, focusing instead on innovation and quality to achieve sustainable growth [7][13]. - The choice of Fuyuan for the extreme cold challenge symbolizes Gree's commitment to quality and innovation, reflecting a spirit of exploration and resilience in challenging environments [7][13].

Core Viewpoint - Gree Electric Appliances will launch the "Youth Song Ice and Snow Season" on December 11, 2025, in Fuyuan, Heilongjiang, showcasing its technological capabilities and warmth through a 100-hour live broadcast featuring various core products [1][15]. Group 1: Product Performance - Gree's All-in-One Air Conditioner features distributed air supply technology, ensuring comfortable indoor temperatures even in extreme cold, with a heating capability at -35°C and cooling at 67°C [8]. - The Gree Fire Phoenix Supreme Heating and Cooling Unit can provide high-temperature heating water in environments as low as -35°C, addressing winter maintenance challenges with energy-saving technology and smart controls [10]. Group 2: Cultural Resonance - The event will immerse viewers in Fuyuan's unique ice and snow culture, including interactions with the Hezhe ethnic group's heritage and traditional winter fishing activities, connecting different generations' memories of youth [13]. Group 3: Brand Spirit - The "Youth Song Ice and Snow Season" serves as a verification of Gree's product performance and a vivid expression of its brand spirit, emphasizing innovation and resilience in the face of challenges [14].