桂林香芋
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南农晨读 | 老腊肉 粤风味
Nan Fang Nong Cun Bao· 2025-12-30 00:35
Group 1 - The article discusses the coordinated development of urban and rural areas in Guangdong, focusing on the "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project" [4][22] - Various cities in Guangdong are implementing tailored strategies to promote urban-rural integration, including enhancing local tourism and cultural industries [5][11][15] - The article highlights the achievements of Yangxi County, which has been recognized as a national model for rural revitalization and has seen an average annual industrial growth of 9.8% over the past three years [23][25] Group 2 - The "Civilization Market" initiative aims to boost consumer activity by integrating cultural heritage with local products, attracting significant public interest [50][52] - The Guangdong Province's "Consumer Assistance Spring Festival Action" was launched to promote local goods, featuring a two-day exhibition with over 300 participating enterprises [30][34] - The article emphasizes the importance of cultural and tourism integration in enhancing local economies and consumer engagement [19][49] Group 3 - Nanhai District is advancing its aquaculture industry through partnerships with academic institutions to develop superior breeding technologies and establish national-level breeding projects [56][58] - The article outlines the significance of technological innovation and institutional reforms in overcoming agricultural income challenges and enhancing competitiveness [62][63] - The upcoming Guangdong International (Nanhai) Health Food Industry Park opening is expected to further elevate the local aquaculture sector [61]
从无人问津到香飘京城,新发地董事长张玉玺与桂林香芋的30年“芋”缘
Nan Fang Nong Cun Bao· 2025-12-29 03:01
Core Viewpoint - The article highlights the journey of Guilin taro from obscurity to becoming a popular agricultural product in Beijing, largely due to the efforts of Zhang Yuxi, chairman of Xinfadi Agricultural Products Wholesale Market, over the past 30 years [5][52]. Group 1: Background and Development - Zhang Yuxi has been a significant figure in the agricultural product distribution sector for over 40 years, founding the Xinfadi market which has grown from a 15-acre site to the largest agricultural wholesale market in Beijing [13][14][42]. - In the 1990s, Zhang introduced Guilin taro to Beijing, but initially faced challenges in promoting this unfamiliar southern product to northern consumers [15][16][18]. - The turning point came in 1996 when the TV drama "The Emperor's Chef" featured Guilin taro, leading to a surge in demand and transforming it into a sought-after product in the Beijing market [25][29][38]. Group 2: Current Industry Status - The Guilin taro industry has evolved into a comprehensive system encompassing standardized planting, large-scale processing, and brand marketing, with an annual output value exceeding 3.5 billion yuan [43][44]. - The industry has expanded its production area to over 180,000 acres, yielding more than 300,000 tons annually, and has developed a brand value projected to reach 2.922 billion yuan by 2025 [46][48]. - New brands such as Anhe Taro and Qinglong Taro have emerged, contributing to a competitive brand matrix, while the industry has diversified into processed products like taro slices and taro balls, catering to new markets such as tea drinks and health foods [49][50][51].
芋满桂林,香飘京城!桂林香芋开启北上“京”喜之旅
Nan Fang Nong Cun Bao· 2025-12-28 00:36
Core Viewpoint - The event "Guilin Taro Fragrance in Beijing" aims to promote Guilin taro in the northern market, enhancing its presence and sales through various promotional activities and partnerships [4][5][25]. Group 1: Event Overview - The promotional event was successfully held at Beijing Xinfadi International Agricultural Products Exhibition Center, organized by the Guilin Agricultural and Rural Bureau [4][5]. - The event gathered key players from Guilin's taro industry, including core enterprises, procurement representatives from Beijing-Tianjin-Hebei, and industry experts [5][13]. - Various formats such as enterprise roadshows, sales agreements, and targeted negotiations were utilized to connect Guilin's quality taro with the northern market [6][12]. Group 2: Market Demand and Consumer Preferences - Beijing and the surrounding regions have a long-standing tradition of consuming taro, which is favored for its unique taste and nutritional value, making it a staple in family meals and festive occasions [17][18]. - Taro products are popular in various culinary applications, including classic dishes and trendy desserts, leading to strong demand from consumers and procurement agents [19][20]. Group 3: Quality and Production - Guilin taro benefits from unique geographical conditions, including karst topography and mineral-rich soil, which contribute to its exceptional taste and texture [62][64]. - The Guilin taro industry has established a comprehensive supply chain, from standardized planting to modern processing and brand marketing, ensuring quality control throughout [67][69]. - The brand value of the Lijiang taro has reached 2.922 billion yuan, highlighting its role as a significant driver of regional economic growth [65]. Group 4: Strategic Goals and Future Plans - The event aims to deepen Guilin taro's penetration into the Beijing market while also exploring overseas sales opportunities, aligning with rural revitalization strategies and the Belt and Road Initiative [25][26]. - The Guilin Agricultural and Rural Bureau expressed hopes for Guilin taro to reach millions of households in the new year, emphasizing the importance of market expansion [30]. - The industry is focused on continuous technological innovation and deep processing to enhance the value chain and increase product competitiveness [90][91].
桂林香芋变“金芋”,撑起亿元大产业
Nan Fang Nong Cun Bao· 2025-12-25 07:33
Core Viewpoint - The development of Guilin taro has transformed it into a billion-dollar industry, driven by its cultural significance and the government's support for rural revitalization [10][12][14]. Industry Overview - Guilin is a renowned production area for taro, particularly the Lijiang taro, which is highly favored by consumers [10][11]. - The peak season for Guilin taro is December, coinciding with the demand for winter delicacies [10][11]. - The "14th Five-Year Plan" emphasizes the cultivation of characteristic rural industries to enhance farmers' income [12][14]. Economic Impact - The Guilin taro industry has expanded significantly, with core production areas covering over 180,000 acres, yielding more than 300,000 tons annually and generating over 3.5 billion yuan in value [46]. - Taro has evolved from a staple crop to a valuable asset for farmers, symbolizing hope for wealth and prosperity [47][48]. Brand Development - The Lijiang taro has become a leading brand, recognized as the first agricultural product in Guangxi to obtain origin certification [53]. - The brand has received multiple accolades, including being designated as a special product for the Beijing Olympics and achieving a brand value of 2.626 billion yuan by 2024 [56][58]. - Other emerging brands like Anhe and Qinglong taro are gaining recognition, contributing to the overall growth of Guilin's agricultural products [69][81]. Processing and Value Addition - The industry is shifting from fresh sales to deep processing, enhancing the value of Guilin taro products [88][89]. - The development of frozen products and processed goods like taro paste and taro balls is expanding market opportunities [95][97]. - Companies are also exploring health and wellness markets by developing medicinal and dietary products based on taro's nutritional benefits [108][111]. Future Prospects - The Guilin taro industry is positioned for further growth, supported by government policies, technological advancements, and market expansion [117][118]. - The upcoming promotional event in Beijing aims to strengthen market connections and enhance the visibility of Guilin taro [119].
雪落京城,芋香自来!桂林香芋北京专场推介会将启幕
Nan Fang Nong Cun Bao· 2025-12-24 11:08
Group 1 - The core event is the "Guilin Sweet Taro Industry (Beijing) Promotion Conference" scheduled for December 27, 2025, aimed at promoting Guilin sweet taro in Beijing [7][8]. - The event will take place at the Beijing Xinfadi International Agricultural Products Exhibition Center, showcasing a full range of products from fresh taro to deep-processed items [9][27]. - The promotion aims to leverage the advantages of Beijing Xinfadi as a national agricultural product distribution hub to expand market channels in Northern China [31][32]. Group 2 - Guilin sweet taro has historical significance, having been favored by the Qianlong Emperor during the Qing Dynasty, which established its reputation as a royal delicacy [13][16]. - The taro was also designated as the official taro for the 2008 Beijing Olympics, highlighting its stable quality and unique flavor, which attracted global attention [20][23]. - The event will feature brand roadshows to demonstrate the transformation of Guilin sweet taro from a small product to a large industry, along with cultural performances to immerse attendees in Guilin's landscape and taro culture [28][30].
多图|“芋” 众不同!桂林香芋集群臻品亮相广州
Nan Fang Nong Cun Bao· 2025-12-07 13:42
Core Viewpoint - The event "Guilin Sweet Potato Industry (Guangzhou) Promotion Conference" showcases the unique products of Guilin's sweet potato industry, emphasizing its growth and market potential in the context of regional agricultural development [2][3][37]. Industry Overview - The Guilin sweet potato industry has cultivated 2 geographical indication agricultural products and 2 national quality special new agricultural products, with notable varieties including Lipu sweet potato, Anhe sweet potato, and Qinglong sweet potato [5][6]. - The core production areas include Lipu City, Quanzhou County, Guanyang County, Heng County, Pingle County, and Yangshuo County, with a planting area exceeding 180,000 acres and an annual output surpassing 300,000 tons, generating a value exceeding 3.5 billion yuan [7][8]. Product Range - The industry offers a diverse range of products from fresh sweet potatoes to processed items such as fresh-cut sweet potato pieces, frozen sweet potato fries, sweet potato wine, canned sweet potatoes, and prepared dishes, showcasing the rich flavors and textures of Guilin's sweet potatoes [11][12]. Market Engagement - The promotion event attracted a large number of citizens and tourists, creating a vibrant atmosphere for tasting and purchasing Guilin sweet potatoes, indicating strong consumer interest and market engagement [25].
芋满桂林,香传天下!桂林香芋“出山入海”圈粉大湾区
Nan Fang Nong Cun Bao· 2025-12-06 15:05
Core Viewpoint - The promotion of Guilin sweet potato in the Greater Bay Area represents a significant opportunity for agricultural development and rural revitalization, showcasing the integration of traditional agriculture with modern consumer markets [5][7][90]. Group 1: Event Overview - The "Guilin Sweet Potato Industry (Guangzhou) Promotion Conference" was held on December 6, 2025, in Guangzhou, marking a significant event for the introduction of Guilin sweet potatoes to the Bay Area market [5][10]. - The event featured a vibrant market atmosphere, with consumers eagerly purchasing and tasting the sweet potatoes, indicating strong market interest [3][30][32]. Group 2: Agricultural Development - Guilin has developed a comprehensive industrial chain for sweet potatoes, including standardized planting, large-scale processing, and brand marketing, transforming the product from a local specialty to a recognized industry [20][22]. - The sweet potato industry has become a powerful engine for agricultural efficiency, farmer income growth, and rural revitalization, with a planting area exceeding 180,000 acres and an annual output of over 300,000 tons, generating more than 3.5 billion yuan in value [41][42]. Group 3: Product Characteristics - Guilin sweet potatoes are known for their unique flavor and texture, attributed to the region's favorable climate and geological conditions, making them a sought-after agricultural product [38][40]. - The industry has produced geographical indication products and has developed various processed forms, including sweet potato slices and powders, which are gaining popularity among consumers [68][70]. Group 4: Market Expansion - The promotion event facilitated connections between producers and buyers, enhancing market access for Guilin sweet potatoes and other local agricultural products, such as the Carrot Tomato [89][92]. - The collaboration between Guilin and the Greater Bay Area is expected to strengthen agricultural synergies and expand the market reach of Guilin's specialty products [90][92].