武汉X118

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中新网报道:解码江岸新消费“破圈密码”
Sou Hu Cai Jing· 2025-05-28 00:49
Group 1 - Walmart's Sam's Club is opening its Jiang'an store, making Wuhan one of the leading cities in China with four Sam's Club locations, enhancing international consumer experiences [1] - Jiang'an District's retail sales of consumer goods are projected to grow by 7% in 2024, reaching 82.673 billion yuan, leading the growth and scale among central urban areas in the city [3] - The district is set to have 11 commercial complexes by May 2025, covering over 1 million square meters, contributing to a new consumption ecosystem [3] Group 2 - Jiang'an District is innovating urban renewal and consumption upgrades through a collaborative approach among diverse market entities and consumption scenarios [5] - The MAO Livehouse and various bars in the area are transforming traditional nightlife into modern music culture experiences, with over 80% of the 32 introduced brands being firsts in Central China or Wuhan [7] - The integration of traditional food culture with modern trends is exemplified in the Ji Qing Street, which has become a vibrant market for both local and contemporary experiences [8] Group 3 - The Ba Gong House, a historical building, has been renovated into a cultural hotel, showcasing a blend of history and modern dining experiences [10] - Wuhan Tiandi, developed by the Ruian Group, has become a key consumer landmark, recognized as a nighttime consumption hub, combining high-end retail with cultural experiences [12] - Wuhan MixC, a high-end commercial complex by China Resources Group, has positioned itself as a fashion consumption center, enhancing the commercial atmosphere in the surrounding area [14] Group 4 - Jiang'an District is home to well-preserved historical buildings, with recent renovations attracting approximately 2.8 million visitors during the May Day holiday, a 72% increase year-on-year [15] - The Xian'an Fang area combines historical architecture with modern retail, creating a unique cultural experience [17] - The district's approach to integrating historical buildings with modern art and events has made it a popular cultural landmark [19] Group 5 - Wuhan X118, a two-dimensional themed mall, has become a hub for young consumers, attracting nearly 100,000 daily visitors with various events and activities [28] - Jiang'an District has introduced over 260 first-store brands across various sectors, enhancing the local economy and consumer experience [30] - The district encourages impactful events and exhibitions to create a "first-release space," fostering unique consumer experiences and driving foot traffic [32] Group 6 - Jiang'an District's strategy focuses on multi-entity collaboration, blending historical and modern consumption, and resonating with diverse consumer needs [32]