Core Insights - The integration of culture and tourism with the civil aviation industry is set to deepen by 2027, enhancing the travel experience and creating new opportunities for the industry [1][3]. Group 1: Enhanced Travel Experience - Airports are transforming into cultural hubs, showcasing local heritage through exhibitions and pop-up markets, allowing travelers to engage with regional culture [2][3]. - The introduction of themed flights, such as the "Disney Zootopia" and "National Museum" aircraft, provides unique experiences for passengers, making air travel more memorable [2][3]. - Civil aviation is expected to transport 770 million passengers in 2025, highlighting the potential for converting airport traffic into cultural tourism [3]. Group 2: New Tourism Experiences - Educational aviation-themed programs for children are gaining popularity, with airports offering immersive experiences that teach aviation knowledge [4]. - Low-altitude tourism is emerging as a new trend, with activities like helicopter tours and skydiving providing unique perspectives of scenic locations [4][5]. - The low-altitude tourism market is diversifying into various segments, including sightseeing, sports experiences, and educational programs, driven by technological advancements [5]. Group 3: Supply and Demand Interaction - Airlines and airports are enhancing services to meet tourist demands, such as adding direct flights and providing free ski equipment check-in during peak winter travel [6]. - The concept of "ticket root economy" is evolving, where passengers can access discounts and benefits through their flight tickets, enriching the travel experience [6]. - The core logic of deep integration between civil aviation and tourism is driven by demand, with supply innovations creating new consumer needs and enhancing industry collaboration [6].

"国博号"主题彩绘飞机的涂装鲜艳夺目。卢旭摄（新华社发） 游客在西安咸阳国际机场参观文物。曹欣摄（人民图片） 杭州萧山国际机场陈列的非遗作品和书籍。叶子摄 手握登机牌，顺着几串可爱的"爪印"路标向前走，不远处的"迪士尼·疯狂动物城号"主题航班仿佛从银 幕中跃出，朱迪、尼克等人物的笑脸瞬间点亮旅程；落地中转机场，行李直挂等手续更加简便，让游客 轻松走出机场，来一场"中转游"；抵达目的地，手中的机票变成了吃住行的"折扣卡"，既省钱又舒 心……乘坐飞机出游的体验，正在变得更丰富、更便捷、更有趣。 去年11月，文化和旅游部、中国民航局印发《文化和旅游与民航业融合发展行动方案》，提出到2027 年，文化和旅游与民航业实现更深层次、更大范围、更高质量的融合。"民航+文旅"带来哪些新产品、 新场景？游客体验如何？产业发展将迎来怎样的机遇？ 从机场到客舱 拉满"出游体验感" 在杭州萧山国际机场T3航站楼，古色古香的萧山非遗厅引得不少旅客驻足。展柜中陈列着萧山花边、 丝绸画缋扇子等精美的非遗作品，作品旁的牌子上详细介绍了技艺与作品背后的故事。 越来越多的机场通过器物展览、快闪市集等方式，成为旅客感受城市之美的"文化会客厅"。在 ...