2025.04. 24 本文字数：2191，阅读时长大约4分钟 导读 ： 伴宠机器人、可用再生能源的锂电割草机……中国产品吸引外商的不仅是价格，更多是创新性、可定 制。 作者 | 第一财经 王珍 封图 | 俞倩在广交会接待外国客商 作为中国对外贸易的晴雨表，目前正在广州举行的第137届中国进出口商品交易会（广交会），展馆 里外商云集、人流如鲫。关税变数没有阻挡外商们的采购热情。 做电动工具出口的俞倩中午12点在接待客商的间隙告诉第一财经记者，与往年不同，今年中国的出 口企业没有再把创新产品"藏着、掖着"，而是把创新产品大方地陈列出来、吸引客人，来广交会的客 商也不只是简单地压价，会坐下来细谈产品的定制。 俞倩顺手拿起一个外形有点像游戏机的汽车打蜡机说，她会让同事把汽车美容后市场工具往小家电的 风格去设计。尽管美国市场的出口暂时碰到挑战，但是俞倩说"在内销上已找到感觉，中国市场很 大，拥有汽车的人越来越多，我们也在做自己的品牌"。 更让她兴奋的是，她们展出的电机、控制器等全产业链零配件，激发了外商的定制需求。一位阿根廷 客人提出，能否与她们合作研制用于畜牧业拉牲口的收绳电动工具，她预计两三个月就能研发出新产 品 ...

Core Insights - The 137th China Import and Export Fair (Canton Fair) showcases strong foreign interest in Chinese exports despite tariff uncertainties, highlighting a shift towards innovation and customization in product offerings [4][5] Group 1: Innovation and Product Development - Chinese export companies are openly displaying innovative products at the Canton Fair, moving away from previous practices of withholding new designs [4] - Companies like Zhejiang Chengkang Electromechanical Manufacturing Co. are focusing on developing their own brands and responding to domestic market demands, indicating a strategic pivot towards internal sales [4][5] - Zhejiang Dongyi New Energy Power Technology Co. has successfully introduced innovative products like a fifth-generation lawn mower in the European market, demonstrating adaptability despite challenges in the U.S. market [7] Group 2: Market Expansion Strategies - Companies are diversifying their market strategies by exploring e-commerce platforms such as Taobao and JD.com for domestic sales, while also targeting emerging markets in Russia, Kazakhstan, and Thailand [10] - The battery industry, represented by companies like Nanfu Battery, is also seeking growth in Europe and emerging markets, capitalizing on new regulations that require removable batteries in appliances [10][11] - Customization is a key trend, with companies like Jinda Intelligent Innovation Technology Co. receiving numerous inquiries for tailored products from international clients, indicating a demand for localized solutions [11] Group 3: Sales Performance and Future Outlook - Jinda Intelligent has reported over 100,000 intended orders for their robotic products at the fair, showcasing strong demand and a robust supply chain for rapid product assembly [8] - The export of alkaline batteries by Nanfu reached 1.6 billion units last year, with expectations for continued growth and the potential addition of production lines to meet rising demand [10][11] - The pet robot market is projected to grow by 5%-10% annually, driven by increasing pet ownership, indicating a promising future for companies in this segment [11]