在活动现场，辽宁省数字新零售行业协会会长杨权学发布"辽品进粤"活动倡议，倡议两地企业家资源互 通、互为赋能，搭建合作新桥梁。沈阳大米协会、盘锦水飞蓟产业协会、网红酸菜哥老杨、铁岭源信资 产管理有限公司分别推介了辽宁特产的资源优势、品牌优势、竞争优势、品质优势，让采购商近距离感 受了辽宁"从黑土地到蓝海洋"的物产多样性，也深刻领略了"珍奇辽味"的品质魅力和匠心工艺。苏宁易 采云、悦山海农业发展（广州）有限公司等采购商现场发布了采购需求，与"辽域甄品"形成精准匹配， 为辽粤两地市场优势深度融合拓展了空间。在活动现场设立的辽域甄品展区，集中展现了来自沈阳、大 连、鞍山、铁岭、盘锦等地的农产品、食品、工艺品、健康产品等，搭建了"展示、推介、洽谈、交 易"一体化平台，推动辽宁产业优势与广东市场优势深度融合。 此次"辽品进粤" 活动的成功举办，是辽宁省商务厅践行"以展促贸、展贸结合"理念的生动实践，是主 动对接粤港澳大湾区市场、深化省际经贸合作的积极行动，搭建了辽粤两省优势互补、协同发展的平 台。下一步，辽宁省商务厅将进一步用好重大展会平台资源，借助国内重大展会平台加强经贸交流、拓 展市场渠道，持续放大"辽域甄品"品牌效 ...

Core Viewpoint - Shenyang is leveraging its unique agricultural resources and modern technology to develop a high-quality agricultural sector, focusing on key industries such as sauerkraut, meat chickens, freshwater fish, and rice paddy art, thereby driving rural revitalization and economic growth [1][4][14] Group 1: Agricultural Development - Shenyang is enhancing its agricultural production through intelligent farming and brand empowerment, transforming local specialties into comprehensive industrial chains [1][4] - The city aims to become a national hub for freshwater fish, with a projected production of 232,000 tons and a fishery output value of 3.34 billion yuan in 2024 [5] - Shenyang's agricultural products are not only meeting local demand but also extending their reach to northeastern provinces and major regions like Beijing-Tianjin-Hebei and the Yangtze River Delta [5] Group 2: Brand and Market Expansion - The "Rice Dream Space" scenic area has gained popularity as a tourist destination, attracting hundreds of thousands of visitors annually and enhancing the brand value of Shenyang rice [6][8] - The city is integrating agricultural production with tourism and cultural branding, aiming to create a strong regional public brand for agricultural products [8][14] - Shenyang is promoting its unique agricultural products, such as sauerkraut and chicken, as key drivers of economic growth and brand recognition [9][14] Group 3: Industry Chain Development - The sauerkraut industry in Shenyang has seen significant growth, with 65 operating companies producing approximately 700 million pounds annually, accounting for 60-70% of national sales [9] - The white feather chicken industry is projected to reach a total industrial chain value of 10 billion yuan in 2024, with a focus on expanding the value chain through processing and branding [13][14] - Shenyang is committed to enhancing its agricultural ecosystem by strengthening leading enterprises and extending the value chain from production to market [14]