Core Viewpoint - The article highlights the promotion of "Hehuang Embroidery," a traditional craft from the Tibetan ethnic group in Qinghai, at the 2025 Service Trade Fair in Beijing, aiming to increase awareness and appreciation of this cultural heritage on a national and global scale [2][3]. Group 1: Cultural Significance - "Hehuang Embroidery" is a branch of Qinghai embroidery with a history of over a thousand years, recognized as a provincial intangible cultural heritage in 2009 [3]. - The "Ami Flower," meaning "life flower" in the Tibetan language, symbolizes vitality and is inspired by traditional clothing patterns of local women [3][4]. - The design elements of the embroidery include auspicious symbols such as Buddha hands, pomegranates, and bats, reflecting the cultural richness of the Tibetan community [3][4]. Group 2: Craftsmanship and Techniques - The embroidery process involves several steps, including sketching, paper cutting, and stitching, with paper serving as a base for creating neat and three-dimensional designs [5]. - The glue used for adhering the paper is handmade from local oilseed crops, ensuring the durability of the embroidery even after washing [5]. - The embroidery style is characterized by vibrant colors and imaginative designs, contrasting with the more subdued tones of southern embroidery styles [5]. Group 3: Engagement and Education - The event attracted many young people, with over 40 apprentices trained by the representative inheritors, some of whom have become intangible cultural heritage inheritors themselves [6]. - More than 30 training sessions have been conducted, with participation from around 2,000 to 3,000 individuals, indicating a growing interest in traditional crafts among the younger generation [6].