今年收到了三份月饼第一份是孙哥 @0xSunNFT 送的美心流心奶黄，不得不说太好吃了，不爱吃月饼的都狂炫了好几个，孙哥牛逼第二份是 @Mercy_okx 送来的 OKX 月饼，包装设计感拉满了，OKX 在设计方面一直是时尚大牌质感第三份是 @Godot_gate 送来的 Gate 宝格丽巧克力，今年 Gate 这么大方，希望 Gate 下次打新的活动能多给点肉 ...

Core Insights - The Mid-Autumn Festival and National Day overlap this year, leading to a surge in mooncake sales, with traditional and innovative products both gaining popularity [1][2] Group 1: Sales Trends - Offline sales are entering a peak season, with supermarkets like Aeon setting up dedicated mooncake promotion areas and offering discounts until September 30 [2][3] - The price range for mooncakes is primarily between 100 to 250 yuan, with some brands like Guangzhou Restaurant offering products as low as 99 yuan per box [3] - Traditional mooncake flavors such as double yolk lotus seed paste and modern flavors like durian snow skin are popular among consumers [3][4] Group 2: Consumer Preferences - There is a "polarization" in consumer demographics, with mature customers focusing on brand and quality, while younger consumers prefer health-conscious and innovative options [4] - Online platforms are seeing a significant increase in mooncake sales, with search volumes for mooncake gift boxes in Guangzhou rising nearly 8 times week-over-week [5][6] Group 3: Market Performance - Local specialty mooncakes, particularly those from well-known brands, are driving sales, with brands like Meixin seeing sales increase by approximately 4 times year-over-year [6] - The demand for low-sugar mooncakes has also surged, reflecting a growing consumer preference for healthier options [6]