Core Insights - The 2025 National Home Appliance Service Engineer Skills Competition concluded successfully in Qingdao, with Haier leading the event by winning the most awards, including two first prizes [1][3] Group 1: Competition Overview - The competition was organized by the China Workers' Technology Association and the Shandong Provincial Federation of Trade Unions, featuring 35 teams from various regions and companies across the country [1] - A total of 19 service engineers received awards, with 15 of them from Haier, highlighting the company's dominance in the service sector [1] Group 2: Skills Assessment - The competition focused on practical skills aligned with industry trends, particularly in kitchen renovation design and installation of cabinets [2] - Haier's service engineers demonstrated exceptional skills in areas such as precise drawing, efficient installation, and meticulous attention to detail, earning high praise from judges [2] Group 3: Service System and Industry Impact - Haier's success is attributed to its long-term investment in a professional service system, equipping service engineers with comprehensive skills in installation, repair, design, and cooking guidance [3] - The results of the competition affirm that Haier is at the forefront of service talent cultivation and standard establishment in the industry, setting benchmarks for professional and scenario-based kitchen services [3]

Group 1 - The core viewpoint is that the home appliance industry is exhibiting strong growth resilience driven by multiple factors, with leading companies like Haier Smart Home being favored by brokerage institutions due to their performance certainty and growth potential [1][3] - The domestic digital transformation is a key driver for Haier Smart Home's stable growth, supported by data showing it achieved the top market share both online and offline in the first seven months of 2025, with significant growth in high-end brands like Casarte [2] - Global high-end brand creation is contributing to growth across various regions, with Haier leading in sales of multi-door refrigerators in Europe and achieving high pricing power in the U.S. market, indicating strong performance in Southeast Asia and Japan as well [2] Group 2 - For home appliance companies to maintain a sustained "buy" rating, they must demonstrate the ability to navigate through cycles, maintaining profitability in complex market environments while also advancing in smart and high-end sectors, which Haier Smart Home is successfully achieving [3]