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三一重卡“卡圣直服”摘得创新引领大奖!以服务革新赋能新能源市场
第一商用车网· 2025-11-28 02:35
Core Viewpoint - The article highlights the recognition of SANY Heavy Truck's "Kasheng Direct Service" as the "2025 Annual New Energy Heavy Truck Service Innovation Leading Brand," emphasizing its innovative service model and high user reputation [1][14]. Group 1: Service Innovation - SANY Heavy Truck's competitive advantage in the increasingly fierce new energy heavy truck market is attributed to both product performance and service innovation [6]. - The "Kasheng Direct Service" model integrates mobile parts warehouses, mobile service vehicles, and mobile service stations, allowing for synchronized responses to customer needs, significantly reducing after-sales repair cycles [8][10]. - This service model extends beyond vehicle maintenance to include driver training and operational management assistance, creating a comprehensive service lifecycle from purchase to operation [8]. Group 2: Response Efficiency - The "Kasheng Direct Service" focuses on rapid response, providing on-site service guarantees with a 5-minute response for faults, 30 minutes for general issues, and no overnight delays for major faults [10]. - By eliminating intermediaries, this model allows customer requests to reach the manufacturer directly, enhancing service efficiency and professionalism [10]. Group 3: Data-Driven Customization - SANY Heavy Truck utilizes a national customer operation backend data platform to offer customized and lifecycle service solutions tailored to different scenarios and working conditions [12]. - Direct feedback from customers to the manufacturer aids in product iteration and improvement, enhancing the overall user experience [12]. Group 4: Market Impact - The "Kasheng Direct Service" model represents a significant upgrade in after-sales service quality and a disruptive innovation in the service model for the new energy heavy truck market [14]. - This model fosters deep integration within the industry, providing a comprehensive ecosystem solution that empowers partners and the entire industry chain, aiming for a win-win ecological landscape [14]. - The recognition as a leading brand in service innovation underscores SANY Heavy Truck's leadership position in the new energy heavy truck sector and its commitment to high-quality industry development [14].