Core Viewpoint - The banking and wealth management industry is shifting focus from holiday-specific financial products to existing products with stable historical returns, reflecting a more rational investment approach among clients [2][5][6]. Group 1: Market Trends - This year, the market for holiday-specific financial products is notably "cold," with a preference for existing financial products that have demonstrated stable performance [3][4]. - Major financial institutions, including Ping An Wealth Management and China Merchants Bank Wealth Management, are promoting "holiday wealth management" themes, emphasizing short-term products with low to medium risk [3][4]. Group 2: Product Performance - Several recommended financial products have shown impressive historical returns, with one product from ICBC achieving a monthly annualized return of 12.01% and a lifetime annualized return of 8.42% [6]. - Other products from Huayin Wealth Management and China Merchants Bank also reported strong performance, with annualized returns of 7.43% and 5.73% respectively [6][7]. Group 3: Investor Behavior - Investors are increasingly focused on stable, low-risk financial products due to previous market fluctuations and the transition to net value-based financial products [5][7]. - The average annualized return for existing open-ended fixed-income products is significantly lower than the returns of the promoted products, indicating a competitive advantage for these offerings [7].