Core Insights - The eighth China International Import Expo (CIIE) showcased a significant increase in participation from various countries, particularly Australia and Canada, indicating a strong interest in the Chinese market [5][6][7]. Group 1: Australian Participation - Australia had a record participation with nearly 260 companies, marking the highest number of exhibitors from the country in the history of the event [6]. - The Australian Trade and Investment Commission organized a brand pavilion covering over 1,000 square meters, featuring around 180 companies, which is the largest scale to date [5][6]. - Australian exhibitors expressed that participating through group organizations made it easier to focus on customer engagement and product promotion [5][6]. Group 2: Canadian Participation - Canada has consistently participated in the CIIE for eight years, with the number of exhibitors increasing from 60 in 2018 to 112 in 2025 [7]. - The Canadian pavilion, organized by various trade associations, showcased products in the agricultural, consumer goods, and natural health sectors across nearly 750 square meters [6][7]. - Canadian companies reported positive experiences, including valuable market feedback and introductions to potential buyers [6][7]. Group 3: Japanese Participation - Japan's participation saw a significant increase, with 148 companies represented, approximately three times the number from the previous year [8]. - The Japan External Trade Organization provided comprehensive support to Japanese companies, including legal and market entry assistance [8]. Group 4: Innovative Marketing Strategies - Live streaming has emerged as a popular marketing strategy among exhibitors, with many companies utilizing platforms like Douyin and Kuaishou to reach Chinese consumers [10][11]. - Australian companies reported substantial sales increases through live streaming, with one brand experiencing a 300% rise in daily sales during the event [12]. - The event facilitated numerous networking opportunities, including business matching and promotional activities, aimed at enhancing market penetration for participating companies [8][9].

从2018年至2024年的七届进博会，上海海关累计监管进博会进境展品3890批，货值约79.7亿元。第八届进博会开幕在即，截至10月31日，上海海 关已服务保障289批进博会展品通关，货值约1.76亿元，其中多数展品已入场布展。 新华社上海11月3日电（记者 吴宇）据上海海关统计，中国国际进口博览会创办八年来，累计有4100多批展品进境参展，总货值超80亿元人民 币。 图为上海海关关员对第八届进博会相关展位开展现场监管。新华社发 档案资料显示，首届进博会举办以来，海关累计支持马耳他金枪鱼、阿富汗石榴、澳大利亚牛油果、贝宁菠萝等12个国家的74批动植物产品和食 品实现"中国首秀"，进博会成为世界通往中国市场的"金色大门"。 据介绍，根据海关总署近期出台的创新举措，上海海关首次开通保税展示交易"进博直通车"模式，打破了上海市中心城区没有综合保税区的客观 限制，以珠宝为代表的高价值参展商品，只需一次报关、一次开箱，就可直接运抵进博会举办地国家会展中心（上海），大幅压缩中转路程，降 低运输装卸展品可能带来的损坏风险。近日，一批货值约868万元的444件保税珠宝，成为"进博直通车"的首批"乘客"。 参展第八届进博会的一 ...