Core Insights - The article highlights the vibrant atmosphere of the night market in Anji County, Zhejiang Province, showcasing local food vendors and their commitment to quality and freshness [1][3][5] - The night market has undergone a transformation towards standardization and low-carbon operations, significantly increasing the number of stalls and daily visitor traffic [5][7] Group 1: Night Market Dynamics - The night market features a variety of food options, with vendors emphasizing the use of fresh, locally sourced ingredients, such as beef priced at 55 yuan per jin [1][3] - The number of stalls has grown from dozens in 2022 to approximately 200, with an average weekend foot traffic of 30,000 visitors [5][7] Group 2: Cultural and Economic Impact - The introduction of cultural performances, such as the "Iron Flower" show, aims to enhance the tourist experience and promote local heritage [7] - The night economy is a key focus for local attractions, with strategies to extend visitor stay and increase consumption through nighttime events and performances [7][8]

Group 1 - Taobao Flash's July data shows that 623 counties experienced a doubling in restaurant orders compared to June, while 834 counties saw non-restaurant orders also double [1] - Small and medium-sized businesses on Taobao Flash are steadily increasing their revenue, with 57,000 non-restaurant small shops achieving record order volumes in the past week, and over 100,000 non-restaurant small shops seeing monthly revenue growth exceeding 100% [1] - In July, counties such as Hu'nan Huaihua, Shandong Lijin, and Shaanxi Dingbian saw restaurant orders increase by over 10 times compared to June, while non-restaurant orders in regions like Xinjiang Lop County and Shandong Guan County also surged over 10 times [1] Group 2 - The average daily night orders in county areas increased by 70% in July compared to June, with Jiangsu Kunshan, Zhejiang Yiwu, and Fujian Jinjiang being the top five most active county-level cities [1] - The number of "ten-thousand order stores" in the restaurant category grew by 274% month-on-month in July, with Yiwu ranking first nationally [1] - Over 12,000 small shops saw order volumes increase by over 100% compared to before the launch of Taobao Flash [1] Group 3 - County residents show a preference for leisure snacks, beverages, and cooling foods, with orders for leisure snacks increasing by 126%, outdoor sports products by 114%, and coffee by 104% in July compared to June [2] - More than 12,000 non-restaurant physical stores joined Taobao Flash in July, with brands like Moutai, Semir, and Seven Wolves entering the platform, leading to record daily order volumes [2]