Core Viewpoint - The recent controversy surrounding Chow Tai Fook's "Bull and Horse" gold pendant has sparked significant public discussion, leading to its trending on social media platforms [2]. Pricing and Sales - The official price of the "Bull and Horse" gold pendant starts at 3044.7 yuan, but it is currently not available for sale on the official WeChat mini-program due to stock issues. However, it remains available on Chow Tai Fook's Tmall flagship store at a price of 3115.35 yuan [3]. - Chow Tai Fook has announced a price increase for its gold products for the third time this year, with some items seeing price hikes of 4% to 16%. The current price of gold jewelry has surpassed 1400 yuan per gram [8]. Product Information and Customer Feedback - The "Bull and Horse" pendant is sold exclusively through online channels and has seen a surge in sales recently. Customer feedback regarding the design is being collected for future optimization [6]. - The pendant's design features traditional Chinese characters, symbolizing resilience and good fortune [6]. Intellectual Property - Chow Tai Fook has applied for over 6000 patents, primarily in design, with more than 1600 related to pendants. The company has also registered copyrights for various pendant designs, indicating a strong focus on innovation and design protection [8].

Core Viewpoint - The article discusses the recent controversy surrounding Chow Tai Fook's "Niu Ma" gold pendant, which has sparked significant public interest and debate on social media platforms [2]. Pricing and Sales - The official price of the "Niu Ma" gold pendant starts at 3044.7 yuan, while it is listed at 3115.35 yuan on Chow Tai Fook's Tmall flagship store [3]. - Chow Tai Fook has raised prices for its gold products for the third time this year, with price increases ranging from 4% to 16%, and the current price of gold jewelry has surpassed 1400 yuan per gram [8]. Product Availability and Customer Feedback - The "Niu Ma" pendant is currently sold only through online channels, and its sales have been strong recently. Customer feedback regarding the design is being collected for future improvements [6]. - Chow Tai Fook's customer service indicated that the pendant symbolizes resilience and good fortune, with the "Niu Ma" inscription in traditional Chinese characters [6]. Intellectual Property and Design - Chow Tai Fook has applied for over 6000 patents, primarily focusing on design patents, with more than 1600 related to pendants. The company has also registered copyrights for various pendant designs [8].

Core Viewpoint - A recent social media post criticized Chow Tai Fook's "Niu Ma" (牛马) gold pendant, sparking widespread discussion about the product's design and implications [1]. Group 1: Product Details - The "Niu Ma" gold pendant is currently sold exclusively through online channels and has seen a surge in sales [4]. - The official price for the pendant starts at 3,186 yuan, with a current sale of 10 units on the official flagship store priced at 3,115 yuan [4]. - The product is part of Chow Tai Fook's zodiac series for the Year of the Horse, and its design features the characters for "Niu Ma" in traditional Chinese [4][6]. Group 2: Customer Feedback and Company Response - Chow Tai Fook's customer service indicated that they are recording customer feedback regarding the pendant's design for future optimization [4]. - The pendant is marketed with the meaning of overcoming difficulties and bringing good luck, as suggested by the promotional description [4].

Core Viewpoint - The recent controversy surrounding Chow Tai Fook's "Bull and Horse" gold pendant has sparked significant discussion on social media, with a user criticizing the product as a symbol of hard labor [2][4]. Group 1: Product Details - The "Bull and Horse" gold pendant is currently sold exclusively through online channels and has seen a surge in sales recently [5]. - The pendant is priced starting at 3044.7 yuan on the official mini-program [5]. - The product is marketed with the meaning of overcoming difficulties and bringing good luck, with the "Bull and Horse" inscription presented in traditional Chinese characters [5]. Group 2: Customer Feedback and Response - Chow Tai Fook's customer service indicated that they would record customer feedback regarding the design and aim to optimize the product in the future [5].

Group 1 - The core issue revolves around the negative public reaction to Chow Tai Fook's newly launched "Niu Ma" gold pendant, with comments suggesting it is not a desirable item [1][10] - The pendant is priced at 3,255.9 yuan on Chow Tai Fook's Tmall flagship store [8][18] - Chow Tai Fook's official customer service stated that the product symbolizes resilience and good fortune, with no other meanings implied [8][18] Group 2 - The pendant has sparked discussions on social media, with users humorously referring to it as a gift for employees, indicating a perception of it being less prestigious [11]