Workflow
电子商务直播售货
icon
Search documents
平台经济治理迈向标准化 提升企业合规经营水平
Sou Hu Cai Jing· 2025-10-22 22:39
Core Insights - The establishment of the National Platform Economy Governance Standardization Technical Committee marks a significant step towards addressing long-standing regulatory challenges in the platform economy, aiming to create unified standards for high-quality development [1][3]. Group 1: Current State of Platform Economy - The platform economy in China has seen rapid growth, with major companies like Tencent, Alibaba, Douyin, and Baidu exceeding 1 billion users as of June this year [2]. - The average daily usage time of mobile internet per person has increased to 7.97 hours, with an average of 117.9 sessions per day [2]. - However, the sector faces numerous consumer complaints, with operational internet service complaints reaching 62,720 in the first half of the year, a year-on-year increase of 17.98% [2]. Group 2: Challenges in Platform Economy - Issues such as unfair rules, unreasonable fees, algorithm opacity, and frequent live-streaming irregularities are prevalent in the platform economy [3]. - The lack of unified standards and norms has led to deep-rooted challenges within the industry, affecting consumer trust and operational efficiency [2][3]. Group 3: Importance of Standardization - Standardization is seen as a key solution to fill the gaps left by legal and administrative oversight, providing a more detailed and actionable framework for governance [4]. - It aims to transform abstract legal principles into specific, verifiable technical standards, facilitating better compliance and operational clarity for platform enterprises [4]. Group 4: Collaborative Standard Development - The standardization process requires collaboration among regulatory bodies, enterprises, and industry organizations to create a comprehensive governance framework [5]. - In the live-streaming e-commerce sector, national standards for quality management and service evaluation have already been approved to enhance industry norms [5]. Group 5: Local Initiatives and Future Directions - Local governments, such as Beijing, have developed numerous standards related to the platform economy, contributing to compliance and innovation [6]. - Future efforts will focus on establishing feedback mechanisms for standard application, conducting industry training, and encouraging public oversight to ensure effective implementation of standards [6].