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(活力中国调研行)博世高管:对中国市场长期看好 坚定长期投资承诺
Zhong Guo Xin Wen Wang· 2025-09-11 02:13
Core Viewpoint - Bosch maintains a strong long-term commitment to the Chinese market, having invested over 60 billion yuan in the past decade, reflecting its confidence in the region's potential [1][3]. Group 1: Investment and Operations - Bosch operates 65 companies in China, including 10 joint ventures and 55 wholly-owned subsidiaries [3]. - In the previous year, Bosch's sales in China reached 142.7 billion yuan, accounting for nearly 20% of the group's total sales [3]. - Bosch employs over 56,000 people in China, with more than 10,000 engaged in research and development [3]. - The company's R&D expenditure in China was 11.9 billion yuan last year [3]. Group 2: Market Position and Strategy - China is not only a significant sales market for Bosch but also a key production and R&D base, with 35 factories and 26 technology centers [3]. - Over 80% of Bosch's business and workforce in China are concentrated in the Yangtze River Delta region [3]. - The largest business segment for Bosch is smart mobility, which accounts for 62% of the group's sales [3]. Group 3: Technological Innovation - Bosch is a pioneer in the trends of electrification, automation, connectivity, and vehicle electronic architecture [3]. - The company is focusing on key R&D areas in China, including hydrogen fuel cells, smart cockpit platforms, and advanced driver assistance systems [4]. - Bosch collaborates with local partners to develop advanced driving assistance systems, with the latest generation of products undergoing testing in Germany and France [5]. Group 4: Future Outlook - Bosch continues to invest in China, establishing R&D and manufacturing bases for new energy components and autonomous driving in cities like Suzhou and Wuxi [5]. - The growth of the automotive industry in China is seen as a positive signal for Bosch, which aims to engage with various business partners to explore support and service opportunities [5].