Core Viewpoint - The article highlights the development of a comprehensive ecological system for the pomegranate industry in Zaozhuang, integrating cultivation, processing, sales, and cultural tourism, aiming for a total industry output value of 4.8 billion yuan by 2024 [1][4]. Group 1: Industry Development - Zaozhuang has established a full-chain ecological system for the pomegranate industry, focusing on deep processing and integration of agriculture, culture, and tourism [1]. - The annual processing capacity for pomegranate juice in Zaozhuang has been increased to 5,000 tons, with beverage production capacity exceeding 120,000 tons [2]. - The city has formed a complete industrial chain from germplasm research, standardized planting, deep processing, to brand marketing, with 53 related processing enterprises and an annual employment impact of 40,000 people [4]. Group 2: Product Innovation - A series of new deep-processed pomegranate products will be launched, enhancing market share for traditional products and introducing unique health and craft items [2]. - The comprehensive utilization rate of pomegranate resources has reached over 95%, with all parts of the fruit being utilized, including seeds for oil extraction [3]. Group 3: Cultural and Economic Impact - Pomegranate is recognized as a symbol of wealth and happiness for local residents, contributing significantly to the local economy [2]. - The pomegranate industry has become a cultural symbol for Zaozhuang, with events like the Pomegranate Industry Development Conference fostering collaboration and industry upgrades [1].

枣庄构建"育繁推、产加销、农文旅"石榴全链条生态体系 "这是'鲁渝协作'的成果，我们把枣庄石榴深加工的经验搬到了重庆。"山东美果来公司党支部书记 刘广忠说，去年在丰都建成红心柚加工厂，让当地鲜果实现"从田间到舌尖"的价值跃升。该项目将聚焦 红心柚系列产品的研发、提取、加工与转化，打造集科技与效益于一体的"红心柚大健康"产业平台。 石榴不仅是枣庄具有代表性的农业品牌，也是城市的文化符号与产业支柱。近年来，枣庄深入贯彻 落实习近平总书记视察枣庄重要指示要求，将石榴产业作为推动乡村振兴的关键抓手，推进一二三产深 度融合，构建起"育繁推、产加销、农文旅"的全链条生态体系。2024年，全市石榴全产业链产值达到48 亿元。 又见石榴漫山红 秋日杲杲，重庆丰都县山坳里，红心柚摇曳在枝头。 丰都水天坪工业园区里，美果来红心柚大健康产品项目主体工程已完工，进入设备安装阶段，预计 年底前投产。 目前，枣庄年产石榴盆景盆栽25万盆，在园总量超过30万盆，产值近6亿元。峄城区先后参加全国 石榴盆景展、制作技艺比赛，在第十一届全国盆景展上斩获2金4银1铜。 9月23日—24日，2025石榴产业发展大会在枣庄峄城区举办，大会由枣庄市石榴 ...

Core Insights - The Zaozhuang Municipal Government aims to establish a "National High-Quality Pomegranate Industry Development Demonstration Zone" by focusing on three main areas: expanding planting, enhancing processing quality, and strengthening branding [1][3]. Group 1: Planting and Cultivation - In 2024, Zaozhuang plans to plant over 530,000 new pomegranate trees and introduce 30 high-quality varieties, with a total of 217,000 national and provincial approved varieties [1][3]. - The city has established over 2,600 acres of demonstration and standardized planting areas, transitioning from experimental fields to large-scale mountainous cultivation [3]. Group 2: Processing and Value Addition - Zaozhuang's pomegranate processing sector has seen significant growth, with 53 processing enterprises, including 24 large-scale companies and 16 leading agricultural enterprises [3]. - The annual processing capacity for pomegranate juice has increased to 5,000 tons, while beverage production capacity exceeds 120,000 tons, creating a leading product matrix that includes traditional drinks, health products, and crafts [3]. Group 3: Branding and Market Expansion - The city is developing the regional public brand "Zao Wei Liu Chuan," with 11 brands recognized at the municipal level and 14 industry standards established [5]. - Online sales have surpassed 500 million yuan, supported by over 130 live-streaming companies, while offline sales have increased by 30% through partnerships with over 110 supermarkets [5]. - Future plans include focusing on innovation across the entire industry chain, integrating various elements, and enhancing market competitiveness to support rural revitalization and the development of local specialty agriculture [5].