Core Insights - A silent traffic revolution is occurring, with user decision paths shifting from "search-click-conversion" to "ask-AI answer-direct order" [2] - Brands not appearing in AI-generated answers risk becoming invisible in a trillion-level traffic landscape, necessitating the integration of GEO optimization and matrix account operations [2] Group 1: GEO Optimization - GEO (Generative Engine Optimization) is a strategy aimed at making brand content a "trusted source" in AI-generated answers, differing from traditional SEO [2] - The three core values of GEO optimization include intercepting zero-click conversions, building a trust system, and reducing customer acquisition costs [2][4] - 43% of users complete decisions directly in AI engines without clicking brand links, highlighting the importance of GEO [4] Group 2: Matrix Account Strategy - The golden triangle model of matrix accounts is essential for effective GEO strategy implementation, with 70% of top creators' income derived from collaborative operations [4] - A manufacturing client saw a 200% increase in inquiry volume within three months by transforming metal processing techniques into visual knowledge IP [4] - The matrix account structure includes a main account for authority, niche sub-accounts for long-tail coverage, and private accounts for conversion [5] Group 3: Content Production and Distribution - Transforming product core selling points into AI-friendly FAQ modules is crucial for visibility [6] - A five-step process for effective content production includes creating structured data, laying out trust assets, producing AI-driven content, tracking performance, and distributing through a triangular matrix [6] - Automation tools can significantly reduce content production costs and improve operational efficiency [8] Group 4: Industry Trends and Recommendations - Platform algorithms are evolving to favor the collaborative effects of matrix accounts, with AI search volume expected to exceed 30% in the next three years [8] - Companies are advised to start building test matrices in small verticals and utilize intelligent tools to lower content production costs [8] - Establishing a new evaluation system centered on "AI citation frequency" is recommended for data-driven decision-making [8]