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2025年度中国消费名品名单公布 辽宁12个品牌成功上榜
Xin Lang Cai Jing· 2026-02-07 09:25
Core Insights - The Ministry of Industry and Information Technology of China announced the 2025 list of consumer brands, with 276 brands selected nationwide, including 12 from a specific province, covering various industries such as food, light industry, pharmaceuticals, and textiles [1] Group 1: Selected Brands - Seven brands were recognized in the "Enterprise Brand - Era Quality Products" category: He Feng, Tao Li, Kong Que, Dong Ruan Medical, Chuang Shi, Hai Da Chef, and Xiao Qin [1] - Three brands were recognized in the "Regional Brand" category: Xiao Bei He Socks, Huan Ren Mountain Ginseng, and Chang Hai Sea Cucumber [1] - Two brands were acknowledged for specific demographic products: Han De for elderly products and Huang E Niang for maternal and child products [1] Group 2: Industry Development Strategy - The provincial government is implementing a gradient cultivation approach to systematically build a lineup of renowned consumer brands, creating a multi-level and tiered development structure [2] - The strategy includes building a brand system focused on key industries, widely collecting and screening quality products, and implementing targeted support [2] - There is an emphasis on cultural empowerment, exploring historical classics, contemporary quality products, and trendy new brands to enhance brand connotation and recognition [2] - The initiative promotes "smart transformation and digital upgrading," accelerating the integration of digital technology and showcasing typical cases to drive industry transformation [2] - The government aims to cultivate characteristic consumer goods industries, promote industrial clustering, and enhance regional brand development to improve overall industry competitiveness [2] - Efforts will be made to strengthen promotional activities through roadshows, exhibitions, and other forms to tell the story of provincial brands and expand their influence and market recognition [2]