Core Viewpoint - The launch of the "Stable Running Shoes" by Talanis represents a significant step in the brand's commitment to providing protective and high-quality footwear for children, emphasizing stability over speed [1][2] Group 1: Product Features - The "Stable Running Shoes" have been upgraded in three main aspects: "Stable Protection," "Stable Speed," and "Stable Dynamics" [1] - "Stable Protection" is achieved through the T700 space carbon fiber structure, enhancing the shoe's torsional rigidity by 90% [1] - "Stable Speed" features a three-zone design for shock absorption that exceeds professional basketball shoe standards, along with a bionic claw pattern for improved grip, earning the BV Mark anti-slip certification [1] - "Stable Dynamics" includes design details such as an 18% wider shoe last and a knob-style shoelace system for easier wear [1] Group 2: Market Position and Growth - Since its establishment in 2011, Talanis has maintained a continuous growth trajectory, achieving annual sales exceeding 3 billion yuan, with a repurchase rate of 80% to 90%, three times the industry average [2] - The "Stable Running Shoes" mark Talanis's step towards internationalization, aligning product development with top-tier international outdoor brands [2] - Talanis has opened over 10 specialty stores in countries like the USA and Dubai, expanding at a rate of one to two new stores per month [2] Group 3: Brand Vision - The brand aims to leverage China's leading textile industry and craftsmanship to become a leader in the children's footwear sector, aspiring to elevate the global perception of Chinese children's shoes [2]

Core Insights - The article highlights the launch of a new product, "Stable Running Shoes," by the company Tainis, expanding its offerings in the children's sports protective footwear market [1] - Since its establishment in 2011, Tainis has maintained a continuous growth trajectory, now achieving annual sales exceeding 3 billion yuan [1] - The brand boasts a high repurchase rate of 80% to 90%, significantly above the industry average by more than three times [1] - The "Stable Shoes" series has become a "super hit," with sales surpassing 100 million units within a year of its launch [1] - The introduction of "Stable Running Shoes" represents a new step towards internationalization for Tainis, positioning it as a leader in high-end children's footwear [1]